IBM Sports Tech Twitter Chat With Sports Techie And IBMer Jim Rushton
The first IBM Global Technology Services (GTS) Twitter Chat of 2016, on Tuesday, January 5 at 1PM EST, covers sports and technology. The social conversation will be co-hosted by me and current IBMer Jim Rushton, Global Leader / Partner, Sports and Entertainment Practice at IBM Interactive Experience and former Chief Revenue Officer of the Miami Dolphins and Sun Life Stadium. This online social sports business discussion centers on approximately seven questions pertaining to the need for sporting teams around the globe to modernize venues while team owners, CMOs and CTOs decide how to meet the growing demands of the digital #fanexperience using innovative tech that helps organizations #THINKoftheFan. The Sports Techie community blog readers and followers can discuss the changes in sports technology and the fan experience at the first IBM Twitter Chat of the year and engage with our live web chat social conversation using Twitter hashtag #TechChatTues. The Sports Technology industry is enhancing the immersive fan experience from home to the venue because of pioneers like the new IBM Sports & Entertainment Global Consortium.
— IBM GTS (@IBMServices) December 16, 2015
Mobile Fan Experience
Fans are in a win-win fan experience era. The importance sports franchises place on upgrading fan experiences for those watching inside a facility is now equally as important as touching each connected fan on mobile devices and television at home, work and on the road. Franchises are exploring tech enabled opportunities to fully optimize each of these revenue streams.
Enhancing stadiums with telecom Wi-Fi opens up new possibilities for personalizing and monetizing the fan experience. Coaches, trainers and the front office are collecting never before recorded player performance data using wearables and then data-mining the results to stay on top of the revealing business analytics metrics about security, mobile, social, networks, social, analytics and cognitive, made available to help organizations win games, ace drafts and manage player’s health.
“Today’s sports and entertainment venue experience is no longer the singular idea of a fan watching a game,” said Richard A. Patterson, General Manager, Global Technology Services. “In order to convert casual fans to loyal customers, connection is everything. IBM and our consortium partners are redefining the idea of the stadium with technology to benefit fans and teams alike.”
IBM Sports & Entertainment Global Consortium
The IBM Sports & Entertainment Global Consortium announced on November 19 assists teams with developing tech platforms specifically for sport facilities. The consortium leverages the world leading information technology together with respected leaders in construction and design, network infrastructure, wireless and telecommunications. The sports consortium offers clients an integrated capability spanning design, strategy, technology and data to drive growth and profit across all sports enterprise businesses.
The new Sports, Entertainment and Fan Experience consulting practice offers IBM Interactive Experience, a design model positioned to be the industry’s largest hybrid digital agency and consultancy. Consortium members commit to develop solutions, exchange intellectual property and collaborate to design and deliver global opportunities.
The consortium’s respected team is renowned including architects AECOM Turner and HOK, packaged together with leading infrastructure technology, software and IPTV companies such as Corning, Zebra Technologies and YinzCam, bundled with game-changing communications solutions providers like AT&T and Verizon Enterprise Solutions.
Founding members of the consortium, include:
- Architecture and Design: HOK
- Construction and Design:, Whiting AECOM Turner
- Infrastructure Technology, Software & IPTV: Alcatel-Lucent, Anixter, CommScope, Corning, Juniper Networks, Ruckus Wireless, Schneider Electric, Smarter Risk, Tellabs, Ucopia, Zebra Technologies, YinzCam, Zhone
- Communications Solutions Providers: AT&T, Verizon Enterprise Solutions, Level 3, Zayo
- Fan Experience Consulting & Data Management Integration: IBM
Ultimate Fan Experience
Partners of the global consortium can tap into the immense thinking power of IBM Watson. They are also provided with team performance analytics. The entire IBM solution suite features fiber-based networking, flash storage, wireless networking and open-standard hybrid cloud delivery as the basis of emerging business solutions.
The practice also becomes the integrating front end of IBM’s proven sports capabilities — spanning personalized fan engagement (mobile and web), data management for team performance with the clients like the Ottawa Senators.
IBM Partners for a Smarter New Atlanta Stadium
Fan experience consulting and data management integration at the new Atlanta Falcons Mercedes-Benz Stadium will be provided by @IBMServices in 2017 as a competitive edge on all other stadiums. IBM enjoyed previous success integrating Kyle Field for the unique Texas A&M 12thman fan experience. IBM’s industry leading partnerships with The Masters of PGA golf and tennis Grand Slam events at Wimbledon, US Open and the Australian Open, together with recent success at Kyle Field and the new Atlanta Stadium NFL work led to the formalization and launch of the sports consulting practice run by Rushton.
Rushton aims to activate revenue and profitability growth for sports and entertainment leagues, teams, events, and venues thru an integrated fan / customer / guest experience master plan powered by digital technology innovation providing league, team, and / or event owners and C-level executives with the revealing Big Data information to make solid business decisions.
For more information on the new IBM Sports & Entertainment Consortium and IBM Fan Experience consulting services, please visit – www.ibm.com/sports.
Sports Techie, it is truly and honor to be a co-host of the first IBM Twitter chat for 2016 regarding sports technology and the fan experience. Join Jim Rushton and myself for #TechChatTues on Tuesday, Jan. 5 at 1 PM ET / 10 AM PST.
Changes the sports industry are going through because of new technology affect the ultimate fan experience for venues, teams and fans alike, something IBM has their virtual thumb on now and into the future.
Thanks in advance for helping to share news of this event with others that may want to participate and #THINKoftheFan.
See y’all later in Seattle, Atlanta and around the world.
Sports Techie Social Media Networks
Sports Techie Twitter: @SportsTechieNET: http://twitter.com/SportsTechieNET
THE #SportsTechie Twitter: @THESportsTechie: https://twitter.com/THESportsTechie
Sports Techie Facebook Fan Page: http://www.facebook.com/SportsTechie
Sports Techie YouTube Channel: http://www.youtube.com/user/sportstechie
Sports Techie Google+: http://gplus.to/SportsTechie
Sports Techie Google+ Community: https://plus.google.com/u/0/communities/103708211458464405078
Sports Techie (Robert Roble) Google+: https://plus.google.com/+RobertRoble
Sports Techie LinkedIn Group: http://www.linkedin.com/groups/Sports-Techie-2958439
Sports Techie LinkedIn (Robert Roble): https://www.linkedin.com/in/robertroble
Sports Techie Instagram: http://instagram.com/sportstechie
Sports Techie Pinterest: http://pinterest.com/SportsTechie/
Sports Techie Moby Picture: http://www.mobypicture.com/user/sportstechieNET
Sports Techie Myspace (Bob Roble): http://www.myspace.com/549000677
Sports Techie Flickr: http://www.flickr.com/photos/86791607@N04/
Sports Techie Vine: https://vine.co/u/906354614369136640
Sports Techie Quora: https://www.quora.com/Bob-Roble
Sports Techie Vimeo: https://vimeo.com/user36773456
Sports Techie FriendFeed: http://friendfeed.com/sportstechienet
Sports Techie SportsBlog.com: http://www.sportsblog.com/profile/SportsTechie
Sports Techie Skyword: http://robertroble.skyword.com/
Sports Techie Skype: sportstechie
Sports Techie Periscope: Sports Techie
Sports Techie Snapchat: sportstechie
Sports Techie Guy: https://twitter.com/sportstechieguy