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Coors Light and University of Texas football Fanband digital pledge to “Drink Responsibly”.

The Fanband interactive wearable adds smart device value to merchandise for teams, sponsors and marketing campaigns using an NFC chip that also functions as the backbone of Apple Pay financial transactions.  A simple tap to interact with the wristband is taking the fan experience and driving engagement to the next level. Apple has recently opened the technology up and companies like the NBA and the Nike are using it on jerseys and apparel as is Digitize Your Brand (DYB), an interactive merchandise company. The Sports Techie community blog chatted with Rich Stein, CEO of DYB, after they activated the St. Jude Marathon in Memphis...

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Canadian Hockey League Powered By Stadium Digital Provide Fans With CIBC Showdown Platform

Stadium Digital Powers New Interactive Engagement Platform for Canadian Hockey League and CIBC

CIBC Showdown showcases the best content from the OHL, WHL and QMJHL.

Stadium Digital and the Canadian Hockey League (CHL), partners with CIBC, unveiled a new, interactive fan engagement platform out of Toronto to showcase video, content and highlights. The OHL, WHL and QMJHL are providing fans throughout Canada with the CIBC Showdown digital video player designed to provide a technology-driven environment complete with social media sharing ability and voting on the weekly selection of the best highlight...

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American Express All for Dub Nation Watch Party For Warriors Fans Throwback Theme

American Express Warriors Watch Party – Tickets Available Today

American Express ‘All for Dub Nation’ Watch Party Highlights Golden State Warriors Partnership, (credit: Kelly Sullivan / Getty Images for American Express)

The second American Express ‘All for Dub Nation’ Watch Party has tickets available now. Golden State Warriors fans in the Bay Area will once again get together on Thursday, February 23, 2017 to be part of this exclusive opportunity for AMEX Card Members to rally and cheer on the NBA team with the best record as they take on Western Conference division rivals the Los Angeles Clippers to begin the second half of the season. The NBA All-Star Game is happening this weekend at Smoothie King Center in New Orleans on Sunday, February 19, 8:00 PM, broadcasting on TNT...

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Pepsi Zero Sugar Halftime Show Wraps Up Memorable Super Bowl LI 

Pepsi Zero Sugar Halftime Show Wraps Up Memorable Super Bowl LI .

Super Bowl LI, Pepsi and Intel, and the New England Patriots and Atlanta Falcons, all put together a dazzling Super Bowl LI evening for NFL fans. Between the most epic comeback win in big game history and the innovative Pepsi Zero Sugar Halftime show featuring mega entertainer Lady Gaga and dancing Intel drones, it was pure awesomeness. NRG Stadium hosted the 2017 SB 51 to the delight of football fans worldwide as well as countless music fans. A massive U.S. audience of around 111.3 million people watched the Fox broadcast according to Nielsen ratings, with another 650,000 on Fox Deportes and an additional streaming average of 1...

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Minnesota Gophers Football Virtual Reality App For Recruiting By FusionSports

University of Minnesota Golden Gophers Football and FusionSports Partner to Develop Virtual Reality Experiences

It’s Launching! – Minnesota Golden Gophers Virtual Reality (VR) Football Recruiting App.

The University of Minnesota Golden Gophers football program is about to launch a new virtual reality app for recruiting purposes ahead of the Holiday Bowl, designed and created by FusionSports. College players today have grown up intertwined with digital devices and most have likely spent half of their life owning a smartphone...

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Halo Sport Neurostimulator Used By NFL Athletes And Now Available For Public Sale

NFL athletes hit new performance peaks with Halo Sport System and Halo Neuroscience makes it available to the general public.

“As a result of training with Halo Sport, my standing vertical jump has increased 6-8 inches. In addition I've added over 80 pounds to my squat max,” said T.J. Carrie,

“As a result of training with Halo Sport, my standing vertical jump has increased 6-8 inches. In addition I’ve added over 80 pounds to my squat max,” said T.J. Carrie,

Halo Sport is now in use as a performance enhancement product by NFL players to help these special athletes unlock their full potential with their proprietary sports tech. This secret sports technology training invention was designed as a neurostimulator and created by Halo to help train players to perform at maximum levels...

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Sports Techie #CiscoChat Review, How Digital is Transforming the Game-Day Experience

How Digital is Revolutionizing the Sports and Entertainment World.

#CiscoChat Recap: How Digital is Revolutionizing the Sports and Entertainment World.

#CiscoChat Recap: How Digital is Revolutionizing the Sports and Entertainment World.

The Cisco Sports and Entertainment Solutions Group TweetChat last week titled, “How Digital is Transforming the Game-Day Experience” co-hosted by myself and company executives was well attended by sport and technology industry influencers, media publications, and fans. Eight questions including a poll question were offered to the public covering a variety of topics surrounding the delivery and enhancement of the fan experience for in-venue ticket holders and home viewers, as well as for teams, venues and sponsors...

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Cisco SESG “How Digital is Transforming the Game-Day Experience” TweetChat With Co-Host Sports Techie.

Cisco SESG “How Digital is Transforming the Game-Day Experience” TweetChat With Co-Host Sports Techie

Cisco SESG “How Digital is Transforming the Game-Day Experience” TweetChat With Co-Host Sports Techie

Sports Techie is participating with host Cisco Sports and Entertainment Solutions Group in an upcoming TweetChat titled “How Digital is Enhancing the Fan Experience” as co-host of the event on November 1 from 10-11 AM PST (1-2pm ET). The business of sport and tech is changing the Gameday experiences for fans, teams, venues and sponsors alike. The Sports Techie community blog will help discuss relevant topics about technology integration in the sports industry and “How Digital is Enhancing the Fan Experience.”

Topic: How Digital is Transforming the Game-Day Experience #CiscoChat

Topic: How Digital is Transforming the Game-Day Experience #Cisc...

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Ryder Cup App, Website Live Video And PGA Social Media Set Participation Records

RyderCup.com & Ryder Cup App Deliver All-Time Audience Records.

RyderCup.com & Ryder Cup App Deliver All-Time Audience Records

RyderCup.com & Ryder Cup App Deliver All-Time Audience Records

The Ryder Cup rose to the digital occasion setting audience records via their app, website and the PGA site. Turner Sports delivered an ace in the hole for partners at The PGA of America and the European Tour with record-setting video views of live golfing action at the 41st Ryder Cup hosted by the Hazeltine National Golf Club, and all-time social media impressions on the PGA Facebook fan page and Twitter handle to shatter previous tournament records...

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SPORTEL Monaco And Deltatre Digital Sports StartUp Competition

Entry is still open for the 2016 SPORTEL StartUp Competition in association with deltatre.

SPORTEL is accepting entries for the their international startup competition entered its third year in Monaco presented by deltatre,

SPORTEL is accepting entries for the their international startup competition entered its third year in Monaco presented by deltatre,

SPORTEL is accepting entries for the their international startup competition entered its third year in Monaco. Only startups with products already in the market and with an active user base, primarily centered in the professional sport industry focused on fan engagement, sport enhancement or sports management, will be accepted. The Sports Techie community blog wrote about last year’s business pitch event via an exclusive SPORTEL blog...

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