Tag: tennis
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Causing An e.l.f.ing Racket By e.l.f. Cosmetics At the Billie Jean King Cup Finals
e.l.f. is Empowering.Legendary.Females. at the world’s largest annual women’s sports competition with unexpected interactive experiences An e.l.f.ing Racket is on hand at the Billie Jean King Cup Finals by Gainbridge (BJKC) in Málaga, Spain, at the women’s world cup of tennis. The brand, e.l.f. Cosmetics, activated “Cause an e.l.f.ing racket” campaign aiming to democratize beauty…
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Wilson Sporting Goods Extends Roland-Garros Partnership Featuring New Products And Drops Plus Yannick Noah Day
Wilson Sporting Goods announced new Roland-Garros 2024 programming and the extension of their current partnership highlighting the iconic clay tournament. Look for an array of innovative new products in-store, online and at their updated retail outlets across the Grand Slam tennis tournament grounds located in Paris, France. The Sports Techie community blog has been a…
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The Blade V9 Racket By Wilson Tennis Is Ready For Performance And Purchase
The Blade® is chosen by more players on tour than any other racket Blade v9 is not another vampire movie, rather, it is the newest version of the popular tennis racket made by Wilson Sports Goods Co. The advanced innovations in the Blade franchise’s latest racket increases the sharpness, provides improved stability, and enables professional,…
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The Fifth Set Launches SweatRoute Patented Technology Enhanced Tennis Shorts
The Fifth Set Combines Science with Style to Empower Professionals and Amateurs to Sweat Hard and Play Dry with Patented “SweatRoute” Technology The game of tennis just got upgraded thanks to “SweatRoute” technology developed by The Fifth Set, a tennis apparel company. First up, are men’s shorts launched today offering breathable and sweatproof materials that…
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Wilson Sporting Goods Honors US Open 45 Year Partnership With Tennis Goods And Experiences
WILSON SPORTING GOODS CELEBRATES 45TH ANNIVERSARY OF US OPEN PARTNERSHIP WITH EXCLUSIVE PRODUCT AND EXPERIENCES The Wilson Sporting Goods Co. programming around the US Open, their tennis partner for 45-years now, included exclusive product drops, athlete appearances, local givebacks, the Arthur Ashe Kids’ Day powered by Net Generation, and more. Wilson hosted 50 under-served YMCA children from…
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Wilson Labs Designs New Shift v1 Performance Tennis Rackets
The new racket franchise incorporated player feedback to perfect the final version The new Wilson ShiftTM tennis performance rackets and technology creates more spin just as the feedback from top professional athletes and recreational players around the world wanted. Wilson Labs designed the new racket to create more spin and after a three-phase testing process,…
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Tennis NFTs Generated From In-Match Data Created By Art Blocks Engine And ATP
Art Blocks’ Engine Announces First Partnership with Sports Franchise ATP ATP partnered with Art Blocks Engine to create the first data-driven generative art project capturing the essence of the sport of tennis with web3 to create unique NFTs for collection. These sports memorabilia, tech infused items created between the global governing body of men’s professional…
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New Ultra v4 Performance Tennis Racket By Wilson Launches During US Open
Technology, software and systems have new versions and sports benefits, this time because of the new Ultra v4 tennis racket by Wilson Sporting Goods Co. This product frame evolution by the official ball and racket stringer for the US Open for more than 40 years is well timed for tour professionals and recreational players alike.…
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WTA Star And Top Ranked Female American Tennis Player Jessica Pegula Signs With Ready
Ready®, the Pittsburgh, PA based sports nutrition company partnered with Jessica Pegula, a top WTA tennis player ranked number 8 in in the world while currently standing as the top-ranking woman in the United States. Jessica is now a Ready athlete as she competes in the 2022 U.S. Open as one of the the 8th…
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Youth Athletes United Signs Laylah Fernandez As Brand Ambassador
Leylah Fernandez joined Youth Athletes United Teams as a brand ambassador today. Her incentive is to promote the 285-unit multi-brand youth sports franchisor of Soccer Stars, Amazing Athletes, TGA Premier Sports and JumpBunch, and to develop content and clinics showcasing the tennis phenom as part of its mission to impact one million kids annually. The new partnership aims to inspire…