Adrian Peterson Uses Hyperice On Knee During NFL MVP Season With Vikings

Adrian Peterson and Hyperice held a press conference last week with some of the top sports journalists and media brands who are excited about anything to do with AP. He chatted with about 20 reporters and me during a conference call about the Hyperice injury prevention and recovery technology and his now legendary rehab. The All-Pro running back with the Minnesota Vikings set the standard for knee injury rehab when he came back from a MCL and ACL tears in 2011 to become the 2012 MVP and NFL Comeback Player of the Year. It is clear after blogging again for the Sports Techie community blog about Hyperice and getting the tremendous chance to hear from AP about the innovative sports tech rehab and longevity products, Peterson is on board as an owner and spokesperson from the heart. He was truly “amazed” about Hyperice.

AAU Basketball
I was approximately the 16th person who got to ask one question which was perfectly fine because after all, this was AP and the Hyperice, one of my favorite players, fantasy football stature included, and one of my favorite rehab products ever. Jim Huether, EVP Marketing and Business Development, at Hyperice, had already shared an AP AAU story with me and mentioned how Peterson was so impressed with the innovative ice and compression product because of its design, portability and his success using it, he purchased one for every girl on the squad.

Since so few asked AP and Hyperice rehab only type questions, I decided to ask Peterson whether his AAU basketball team liked them, and what kind of rehab difference this device can have with women and girls who are blowing out knees more frequently than men and boys do.

AP said basketball compared well to football in terms of running, cutting and jumping. AP knew Hyperice icing and compression benefits would be a good fit for team of girls he coaches in Austin who practice and play a lot of hoop games requiring post workout recovery. The Hyperice molds to the users leg as another benefit. Their new foam roller will be useful for his team as a warm up tool.

The feedback the girls gave him emphasized how easy it was to use. AP explained how using the Hyperice for 35-40 minutes a day made it a, “must have.”

AP shared a quick story with me about offensive lineman Matt Kalil, the fourth overall pick out of USC in 2012, who has a locker next to AP. Kalil light-heartedly complained in the locker room about the 30 minutes of daily icing he sat through. AP understanding the value of the Hyperice and his new human blocking machine let him use one. Matt of course took to the Hyperice and AP let him have it after finding out how much he liked it a few months later. Kalil made the Pro Bowl as a rookie during AP’s historical 2011 season.

Darren Rovell, ESPN
For the record, Darren Rovell, ESPN asked the next question after me, something I never expected but enjoyed nevertheless since I follow him on social media. Rovell asked Peterson about his take on whether college athletes should be paid.

The Rovell question came right after I had helped change AP’s mindset a bit by focusing on Hyperice and their new foam roller so I felt like his guard might have been down because his response, although spot on, was probably best kept to a different press conference. He shared how he felt about the NCAA earning billions in revenue and not allowing college players to be paid. AP spoke about the fact that Johnny Manziel and himself made huge money for the schools (Texas A&M and University of Oklahoma) via jersey sales and big bowl game appearances and both did not see a dime.

New Knee Rehab Standard
This blog is about AP and his daily regimen that centered on using Hyperice resulting in the new standard for knee rehabilitation. His workouts included using a treadmill, bike and functional training. His hour of AM knee rehab was complimented by upper body work and leg stretches for his quads and groin injury, but that was just the beginning of his daily grind. After lunch, AP would undergo more workouts with personal trainers. All while eating the right foods and getting g the right amount of sleep. This routine and pace went on for months. He felt pain but had the right mindset and focus to carry through with his unprecedented rehabilitation thanks to Hyperice.

Other Questions
Bleacher Report, Fox Sports and CBS Sports, plus Sports Illustrated and a who’s who of sports media was represented at the Hyperice Q&A with AP. AP was asked a lot of questions that had nothing to do with Hyperice but it was exciting to find out the answers.

Peterson was asked whether he thought genetics was a factor in his rehab. He confirmed it did, “Play big role in recovery.”

Another reporter asked about the new trend of running backs in the NFL getting less free agent money and no first round draft picks.

AP was asked by a Colts beat writer about Reggie Wayne and how the rehab of his 36 year old knee can be compared to Peterson’s. AP sincerely felt like Wayne’s knee will be, “as good or better” considering the age factor.

AP was also asked about his stance of the Pro-Bowl game and whether it was an extra risk for injury.

“Injuries are always a concern, wherever I play in any game,” AP said. He emphasized that first and second year player’s need to be careful about injuries as they adjust to the speed and complexity of an extra-long Pro Bowl season.

Someone asked a question near the end about whether AP might have done harm to those who also believe they can rehab the same kind of knee damage in only one year’s time. AP explained that the physical process together with his mental toughness and focus he used to overcome this significant knee injury would be hard to duplicate. RGIII and everyone else in the world that did not rehab the way AP trained to become the NFL MVP should not attempt to come back in one-year.

Another reporter asked how much longer he could go without reducing carries? AP said he talks to former players like Tony Richardson, Steve Hutchinson and Brett Farve about how they stayed healthy. AP mentioned how he can go search YouTube videos and find examples of 40 and 50 years olds performing at incredible athletic levels.

The Boston Herald wanted to know how he handled the mental part of rehab. It turns out his mental recovery was a big part of it.

Another local Vikings beat reporter wanted to know how AP felt about the new coach wanting even more leadership out of him and the other team leaders. AP graciously said he understood why a new coach would say that.

Vyper
AP shared how excited he is to use the new Vyper, foam roller together with Hyperice because, “it makes it easier.” He said he had, “Never seen anything like it. It has three different levels of vibration.” The Vyper is going to help AP’s groins, knees and hips because he will not be standing around, instead the Vyper will be used to stay warm and flexible during training, practice and pre-game, during the game and post-game.

About Hyperice Inc.:
Hyperice is a recovery technology company specializing in portable high performance sports medicine and orthopedic devices that provide preventative treatment, accelerate injury recovery, and enhance muscle and joint performance. The company’s signature product is a two-part ice compression system composed of an ultra thin ice cell featuring patented air release technology and a specially designed compression wrap for each of the body’s major muscles and joints. The innovative two-part system acts together to harness the power of real ice, which optimizes cold compression therapy and enhances the body’s natural recovery mechanisms. Hyperice’s groundbreaking technology is setting the standard for active recovery systems and can be found on several of the world’s elite athletes, in professional and collegiate training rooms, and in rehabilitation facilities.

Twitter & Instagram: @HypericeUSA
Facebook: Facebook.com/HyperIce
Purchase at http://hyperice.com/

Sports Techie, If you are new to blogging or the sports technology Industry, welcome to the Sports Techie community blog and thank you for reading and sharing these original blogs with your networks. If you are a four-year reader, our sincerest gratitude is extended your virtual way. Our thanks go to Hyperice CEO Anthony Katz for including us in the eye-opening press conference.

When AP tells you the Hyperice is, “Convenient for icing and compression of the knee,” you pay attention to the NFL MVP based on the special and unique comeback he and his trainers accomplished over 2012.

The Hyperice offers AP icing and compression to take down swelling while staying mobile. The unreleased Vyper will work AP’s muscles and get his muscle memory firing before future sporting action like the first ballot the Hall of Fame candidate he is.

AP says, “Taking care of body, using ice and the best products,” is critical for on-field success. He ices his knees, shoulders and now his groin, easy with Hyperice. AP likes the sensor tech on top of ice that releases air, producing constant pressure to alleviate swelling, keeping the ice tight where it needs to be.

He gets approached, “Out of the woodwork with different products to try.” But nothing has been a, “Game changer, game changing,” like the Hyperice for icing his knee, groin and feet after his sports hernia and resulting surgery, to up keep the body.

“Best product out there, you have edge, have advantage” with Hyperice, said AP.

I will see ya when I see ya, THE Sports Techie @THESportsTechie – http://twitter.com/THESportsTechie

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