Search results for 'sponsorship'

ad:s Marketing Data Intelligence For Sports Betting Operators Launched By Sportradar

Sportradar launches ad:s, a Full-Service Data-Driven Marketing Service for Sports Betting Operators

The launch of ad:s by Sportradar is a true sign of the digital times in that sports gambling in the United States and worldwide is growing like crazy thanks to technology making it ripe with opportunities. Marketing data intelligence specifically for sports betting operators is at the core of this new sport business opportunity for ad:s. Research and Market say the gambling market around the world will have revenue in the $525 billion range by 2023. The Sports Techie community blog believes that number is too low because the CAGR of approximately 4% during 2017-2023 is not large enough. Sportradar´s global Sports Media Strategy features ad:s...

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WinView Scores Blake Griffin To Promote Commodification And Gamification By Sports Fans

Blake Griffin and In-Game Predictions Platform WinView Games Flip the Script by “Taking Shots” at Fans Predicting Live Sports

Multi-million-dollar campaign features NBA All-Star Blake Griffin in content series playing off the “commodification” of professional athletes and the “gamification” of everyday life.

WinView and NBA All-Star Blake Griffin partnered to promote their sports tech platform that allows fans to predict during live sports events and action. To play the contest, simply make in-game predictions and win cash money prizes. This new sport marketing partnership features a 3-part series of video clips that are funny, informative and help define the now, in terms of how a modern day fan can interact through the app on each play they predict...

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Canadian Soccer Business Buys Stadium Digital Sports Tech Provider

Canadian Soccer Business Powers Powers CPL, Acquires Stadium Digital

Canadian Soccer Business Acquires Stadium Digital – A full service digital media company and Canada’s Leading Fan Engagement Platform Provider

Canadian Soccer Business (CSB) located in Toronto is taking Team Canada and the new Canadian Premier League (CPL) launching in 2019 to new digital territories by acquiring sports tech company, Stadium Digital. Football fans across the nation can look forward the delivery of compelling content and live video streams as part of CSB’s mobile distribution strategy to provide more engagement between fans and their favorite sport leagues, teams and clubs with an eye towards the United 2026 World Cup. The Sports Techie community blog has followed the growth of Stadium Digital, a ful...

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American Express Experience Is Unique Seattle Seahawks 12s Fan Experience

SEATTLE, WA – SEPTEMBER 23: Seattle Seahawks legend Steve Largent makes a special guest appearance at the American Express Experience on September 23, 2018 in Seattle, Washington. (Photo by Mat Hayward/Getty Images for American Express)

The American Express Experience located in the SoDo district hosted Card Members and Seattle Seahawks fans during a grand opening together with team legend Steve Largent before the Dallas Cowboys game at Century Link Field on Sunday. The Sports Techie community blog loves to cover NFL business, sponsorship, social and technology news. AMEX and the Hawks have a unique partnership unlike any other professional football organization. As a result, they push the partnership envelope resulting in tech innovation, memorable engagements and absolute fun...

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KORE Software Lands Serent Capital Investment

Serent Capital Invests in KORE Software, Business Management Software Leader for Sports and Entertainment

Serent Capital Invests in KORE Software, the Industry Leader in Business Management Software for Sports and Entertainment

Once bootstrapped KORE Software in New York received investment from Serent Capital to help grow their company in the sports and entertainment industries two weeks ago. KORE has more than 100 professional sports teams using their business management software with 60 pre-built integrations because they’ve developed a market dominating software as a service solution that address their customers’ needs...

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Esports Is More Mainstream Than Traditional Sports

Esports v Sports – Is the Future of Sport Online?

The Future of Sports Online by Betway.

Are you an eSports gambler, player, coach, trainer, executive, owner, or simply one of the millions of international fans worldwide because if you are, you are not alone by a long-shot, amigos. Watching video gamers play is as common an activity as going outside and playing the same sports with most all Gen Z and a large number of millennials. Esports is growing as fast as a super storm hurricane. Believe it or not, data indicates by 2020 fans will spend approximately 11 billion hours viewing this new technology enabled sport. Now consider 70 million interested fans are ready to use tech to stream the gaming major finals through online platforms...

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Sacramento Kings Social Media Night At Golden 1 Center Powered By Panasonic USA

Sacramento Kings Social Media Night At Golden 1 Center Powered By Panasonic USA

From Social Media night content, to Kiss Cam, to the Noise Meter, to promotions about upcoming games and shows, this giant video display was both easy on the eyes and so lifelike, viewers tend to watch the video board more than the live action.

Being at Golden 1 Center during the Sacramento Kings social media night as an industry expert on behalf of Panasonic was an ultimate fan experience I will never forget, thank you. Downtown Commons (DOCO) features the NBA’s most technologically advanced and sustainable venue. The Panasonic Solutions Group and I were given a private tour of the arena by team executives. I then conducted interview sessions with team management and a Panasonic executive...

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The Future of Sports with Essential Gadget Tech

The Future of Sports with Essential Gadget Tech

Sports and technology are a wonderful fit; add in gadgets and you have an exploding industry for the masses, young and old alike.

Sports and technology are a wonderful fit; add in gadgets and you have an exploding industry for the masses, young and old alike. I was at International CES 2018 last week, the world’s best electronic show in Las Vegas on behalf of Panasonic USA that provided me a look at what sport gadgets are coming to market.  The Sports Techie community blog believes in our company mission to even the sports tech playing field for all...

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CES: Panasonic Immersive Entertainment AR Projection And Mixed Reality Technology

CES: Panasonic Immersive Entertainment AR Projection And Mixed Reality Technology

CES 2018: Panasonic Immersive Entertainment AR Projection And Mixed Reality Technology – Sports Techie blog.

The International Consumer Electronics Show (CES) 2018 was the perfect tech event for Panasonic to celebrate their 100-year company anniversary together with consumers and vendors of electronics. This was my first CES so naturally I was excited to be in attendance on behalf of Panasonic USA and THE Sports Techie community blog. My experience was made even more memorable because of the two-hour power blackout at Central Hall. I attended the world’s best electronics trade show as a social media influencer and industry expert...

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Coors Light and University of Texas football Fanband digital pledge to “Drink Responsibly”.

The Fanband interactive wearable adds smart device value to merchandise for teams, sponsors and marketing campaigns using an NFC chip that also functions as the backbone of Apple Pay financial transactions.  A simple tap to interact (Tap2Interact) with the wristband is taking the fan experience and driving engagement to the next level. Apple has recently opened the technology up and companies like the NBA and the Nike are using it on jerseys and apparel as is Digitize Your Brand (DYB), an interactive merchandise company. The Sports Techie community blog chatted with Rich Stein, CEO of DYB, after they activated the St. Jude Marathon in Memphis...

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