ESPN Broadcast Money Helps Double Professional Women’s Hockey Players Salary Cap

Third straight year of substantial growth sees a 900 percent increase in salary cap since 2021


Women’s sports continue to go mainstream and the results for the Premier Hockey Federation (PHF) are doubling of the salary cap heading into the 2023-24 season. The PHF has a significant broadcast deal in place with ESPN since the 2022-23 season. The two-year deal includes live coverage on ESPN+ in the United States. The international rights are shared with TSN in Canada. More money from corporate partnerships have enabled the league to double the salary cap from $750,000 to $1.5 million per team as it heads into their ninth season. The 900 percent growth since 2021 is certainly an inflation buster and helps to even the large wage gap with men in the NHL. This third annual salary cap raise can be compared to the first cap of just $150,000 per team. The Sports Techie community blog encourages more companies to look into sponsoring the PHF in order to reach their diverse hockey communities across North America and the loyal, and fast-growing fanbases. These existing business deals are part of the largest sponsorship revenues in its history, and increased digital viewership and engagement on all platforms over the past three seasons.

“This historic salary cap increase reflects the strength of our league and developing business model, and supports an enhanced player experience that over the last year has introduced full healthcare benefits, facility upgrades, league expansion, and a record 84-game schedule,” said Reagan Carey, PHF Commissioner. “We know how dedicated and selfless these players are to building more opportunities for women in sport, and the PHF is committed to prioritizing our support of these talented and skilled players on and off the ice. Players, alumni, staff, coaches, volunteers, partners, ownership, and our passionate fans have all been working towards ensuring full-time professional hockey is a career path for women.

Premier Hockey Federation Doubles Salary Cap To Record $1.5 Million For Women’s Hockey Players

Record Salary Cap Jump

All seven PHF teams (Boston Pride, Buffalo Beauts, Connecticut Whale, Metropolitan Riveters, Minnesota Whitecaps, Montreal Force, and the Toronto Six) are currently populated by contracts that exceed 75 percent of the $750,000 cap. The league has a record number of Canadian and international players on its rosters and more talent with senior national team experience than ever before.

“We will not stop here, and are very proud to continue our track record of establishing new records for women’s professional hockey,” added Carey. “The PHF was the first league to pay its players back in 2015, and our commitment to building the best home for women’s professional hockey requires us to continue leading the way forward. Greater financial opportunities for athletes is part of the new PHF era. We are doing the work, and we are seeing the results.”

Sports Techie, in January, the PHF announced a game-changing $25 million investment by the Board of Governors pledged to direct payments and benefits to players.

Thanks to professional women hockey pioneers like  Manon Rhéaume paving the ice for fellow pro players to follow, the PHF is positioned to increase its popularity, growth and revenue, year-after-year.

Get your game-worn PHF jersey and root on your favorite player and team while streaming the game on a digital device or watching on television.

See you later sportstechie in Seattle, Atlanta and around the world!

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Tags: Sports Techie, sports technology, sports tech