Fantasy Sports And Daily Fantasy Sports: What You Need to Know
Fantasy sports (FS) are games played by sports fans and enthusiasts against one and other. The games are generally played online and with apps by players building virtual teams with real players. Results are based on the performance of those players. Choosing a “fantasy” team of players conventionally does this, and competing against other fantasy teams in a league based format over the course of a season the way people compete. Daily fantasy sports (DFS) is similar, in that players still choose a set of players to base their team statistics around. However, rather than a season, the competition is based on shorter seasons many times daily or even shorter. The Sports Techie community blog has followers and readers worldwide that have played for decades like myself or are brand new to these games of chance. Or, are they both a game of skill? The infographic “Unstoppable Growth of Fantasy Sports is a Reality – 101 Facts to Prove It” was produced to inform veterans, rookies and casual players alike an in-depth understanding of the exploding industry.
Who’s playing in North America?
According to facts and statistics from Betting-Sites, over 59.3 total fantasy sports players exist in Canada and the US alone. This means a market penetration of nearly 20% of the entire population of both countries competing in fantasy leagues and sports, facts professional sports leagues love.
FS vs. DFS Usership
As stated, there are nearly 60 million FS players. Of those, nearly 10 million are registered DFS users and 4.7 million play DFS exclusively. DraftKings and Fanduel are the two key sector leaders, in terms of users per platform, and have over 90% of the market share in the overall fantasy-sporting sector.
FS vs. DFS Betting
When it comes to overall FS, nearly 70% of users pay some type of entry fee to compete. In the world of DFS, all entrants pay in order to compete and are rewarded very similarly to sports betting on live action. FS usually has much lower entry rates, and the average user spends $27 a week on FS.
DFS players are much more active and on average spend $122 per week. Prizes range sometimes into the millions and the top 10% of players spend over $2000 on wagers weekly.
FS vs. DFS Revenue
When it comes to revenue, the industry generates over $30 billion a year. The FS industry has a reported value of $3.6 billion, and the DFS industry has a value of 2.6 billion dollars. Furthermore, each FS player in the US and Canada spend an average of $556 dollars annually. Top platform Fanduel saw annual revenue of over $170 million from its 6 million registered DFS players in 2016. DFS is expected to generate up to $5.3 billion by 2021.
FS vs. DFS Player Preference
19% of FS players say they exclusively play DFS and only 11% of FS fans say they have never played DFS. Additionally, 17% of FS players play both DFS and season-long conventional FS. Of those not playing DFS, 28% said the reason was that it was too time consuming and involved too much constant research.
FS & DFS Trends
Considering that 80% of today’s FS players say they plan to play for the next 10 years and 40% of today’s players plan to play for life, FS and DFS are here to stay, The total number of entry fees are expected to reach 5.3 billion dollars annually by 2020, and considering up to 34% market penetration is in the non-adult segment, it’s fair to say reasonable growth in FS and DFS is nearly guaranteed well into the foreseeable future, expanding on its already unstoppable growth.
Sports Techie, as you can see on the above image via ESPN, the NFL, NBA, MLB, and NHL, all have major deals with daily fantasy sports websites. Soccer, golf and racing, MMA and eSports, are certainly on the radar.
How the DFS pie of $5.3 billion will be divided between the business players by 2021 should be an interesting story to follow into the next decade and beyond. Also, will leagues and owners be allowed to keep DFS ownership or will they be forced to sell?
Either way, enjoy your FS and DFS winnings but remember, only bet what you can afford to lose.
See ya later sports techie in Seattle, Atlanta and around the world!
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