Sport Street is the first social network and app to focus exclusively on sports. Sport Street’s mission is to be the leader for niche social media in the sports sector. Sport Street is the only social network to aggregate and give fans access to the real-time social media feeds (Twitter, YouTube, Instagram) from all of teams, players and leading beat writers and reporters for each team in college and pro sports, all conveniently organized as individual Team Pages. The Sport Street platform is now live, with a desktop, mobile site and mobile apps. Max Siegelman, Director of College Marketing, has a fresh college graduate attitude, loves New York sports teams, and is a well-spoken 23-years old. He graciously chatted with the Sports Techie community blog about the their free app, the Sport Street partnership with STACK, and round two of financing.
Sport Street was founded by Daniel Smith and Adam Ferencz in 2011. It was born from a craving they each had, as well as many other sports fans they knew, which was to have a dedicated place to share all things sports in the digital world. Sport Street marries the best of social media with the leaders in sports. It empowers users to create their own network of friends and to interact through countless social tools.
Sport Street has launched a new app for iPhone and Android with Team and Player pages for NCAA and Pro Teams across major sports leagues around the world. Through this app, fans get instant access to the Twitter, Instagram, YouTube and other social feeds directly from the teams and players. The app is a one-stop destination for all sports social media.
Sport Street uses social media such as Facebook, Twitter and Instagram to market their site/app, as well as over 400 College Brand Ambassadors who use their personal social networks of friends to spread Sport Street’s reach nationwide. And for those without a Twitter, Instagram or YouTube account, you’ll now have access to all the social feeds they’ve been missing in one convenient place.
Team / Player Pages
In addition to the social feeds, Team and Player Pages also include roster, stats, schedules, news, scores and live in-game chat, and more so fans from all around the world can experience everything they love about sports on one social platform.
Team Pages for every Division 1 NCAA basketball and football program-along with Team Pages across leading Pro sports leagues-give fans the ability to customize their home on Sport Street. Within each Team Page, aggregated team and player tweets, pictures and videos from leading social networks (Twitter, YouTube, Instagram), breaking news, stats, roster, schedule and fan chats, provide endless engagement and entertainment.
“By aggregating the social feeds (Instagram, Twitter, YouTube and other) directly from teams and players, we’re providing an easy and convenient way for fans to get closer to the action than ever before,” says Daniel Smith, CEO of Sport Street. “Fans no longer have to search for athletes and teams they want to follow on other social networks. It’s all right here on Sport Street.”
The app allows beat writers and reporters with Twitter followers to instantly increase their visibility and reach many more fans. With hyperlinks inside their tweets, users will be one click away from the full stories and columns of reporters. Having the reporters commentary inside the in-game chats, fans now have the opportunity to comment on, and experience games live from the front row and in the locker room alongside the most knowledgeable sports writers in the country.
With the simplicity of having all social feeds in one place on Player Pages, fans can now easily follow more players and more content, thus increasing the visibility of all athletes regardless of their market or star-status. Fans who currently follow a few players on various social networks can broaden their base by following entire teams of players on one platform.
This startup sports technology company is privately funded. Sport Street has already raised $1.25 million and are now looking for a second round of financing. They currently have 10 employees and need to grow. Other ways Max says they will one day earn revenue include, “Group sales, merchandise from potential partners like Dick’s or Modell’s, and advertisement on each page.” Competitors might include LockerDome, and another New York based sports tech startup that interfaces primarily with Twitter shared Maxwell.
“All the metrics we are following validate the growing demand for social sports apps,” Paul Swangard, Managing Director at University of Oregon’s Warsaw Sports Marketing Center. “Sport Street provides a great vehicle to deliver that social fan experience, and I expect consumers will embrace this app as awareness builds for this exciting new product.”
I used the LIVE GAME CHAT, MATCH-UP for the Miami Heat – Chicago Bulls NBA playoff game this eve which is an in-depth, side-by-side look at 2 teams on one page. Other features allow for looks into game-day match-ups, classic rivalries and upcoming games. Simply select the league, choose your teams and explore a new level of head-to-head fandom. By choosing a game from the scoreboard you can access Match-Up even quicker.
Earn points. Earn Prizes. Picks
Everything you do on Sport Street—from joining teams to your postings to uploading videos—earns you points towards great giveaways including event tickets, signed memorabilia and more. They are also building up a ‘Picks‘ functionality where, “You will soon be able to test your game picking skills and earn points and cool prizes,” says Max.
A new update is being release in the next several weeks and will result in a cleaner app user interface. Their iOS app is not optimized for the iPad tablet yet but that conversion is underway. Vine is the next app that will be soon added to their social media portfolio as will Google+. Max considers their product to be an “app to app” solution.
Clubs and leagues take note, from the desktop version you have free access to their services for teams you operate. Fantasy sports are another massive sportsbiz Industry they plan to enter into.
Daniel Smith is Founder and CEO, he has held executive positions in the digital/mobile industry for over 10 years. He founded the first natural language mobile search company in 2002. He architected and designed several mobile applications for celebrities and brands, including Paris Hilton and the first mobile web fight program for a Showtime event. Daniel played college Soccer and Basketball, playing in the 1995 NCAA Basketball tournament and 1996 NIT Basketball Final Four for the Tulane Green Wave. Daniel lives in New York with his wife and 7 year old triplets which keep him busy coaching a number different youth leagues.
Adam Ferencz is a founder, who has spent over 15 years in finance focusing on corporate accounts and raising funds for innovative high growth opportunities. Throughout his career, Adam has helped raise over $1 billion for companies and managed accounts well into the $100’s of millions. Adam played basketball for Buffalo University and today, he continues to be involved in sports as he coaches his son’s and daughter’s teams.
In February, Sport Street Social Network and STACK Media, Inc. announce a strategic marketing partnership to allow users to engage with STACK video and editorial content. In addition, the partnership will allow younger sports enthusiasts and STACK to connect, engage and interact with like-minded fans on Sport Street. What makes the new STACK partnership exciting is that it will create future opportunities for the audiences of both companies to seamlessly share content across both platforms, enriching the user experience from both sides.
“Sport Street has done an amazing job of using technology to aggregate original and authentic content posted by and about sports teams and athletes,” said Chad Zimmerman , Co-Founder/President & COO, STACK Media, Inc. (STACK)
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STATS is the world’s leading sports technology, data and content company. The company passionately abides by a mission to revolutionize the way sports contests are viewed, understood and enjoyed. STATS’ calling card consists of real-time scores, historical sports information, Associated Press editorial content, a turnkey fantasy sports operation and SportVU technology. Today, STATS’ worldwide client network of media companies and professional sports leagues and teams utilize a broad spectrum of dynamic in-game broadcast presentations and virtual images, multimedia enhancements and game analysis and tactical coaching tools. STATS is owned jointly by the Associated Press and News Corporation, with corporate offices across the globe.
About Sport Street
Sport Street is a niche social platform for sports fans everywhere. It is the first true social network that focuses exclusively on sports. Sport Street’s mission is to be the leader for niche social media in the sports sector.
Sports Techie, You can sign up with an email address or Facebook account. Search Sport Street and friend me under profile name, The Sports Techie. It was easy to follow the Seattle Seahawks, Mariners, Miami Heat, Detroit Red Wings, NASCAR, and the MLS soccer for starters. I easily checked-in to the Miami Heat vs. Chicago Bulls NBA playoff game and was instantly awarded free points. In total I earned over 1,000 points today by interacting with Street Sport on the web and iPhone app. It was simple to retweet the Hawks nice tweet today about the induction of Seattle’s own Fred Couples into the Golf Hall of Fame via my Lenovo laptop computer.
I did not get a Sport Street welcome message in my empty Inbox after signing up but that is an easy fix. The app UI will be updated shortly with a better look and feel. Max is now my Sport Street friend and LinkedIn connection.
I like how beat writers are part of the Sport Street content streams. Joseph Goodman, @JoeGoodmanJr is a Miami Heat beat writer and football columnist for the Miami Herald. He tweeted that, “LeBron James took his kids to see IronMan III on Friday at the Sunset Place is Coral Gables and didn’t rent out the theater. Called it “a madhouse.” This can only happen to an Ultra Sports Techie like King James and I found out about it using Street Sports. Goodman’s twitter profile further indicated to me that he was Sports Techie because it said, “I like to carry things on my back and walk up mountains (or ride down them).”
Sport Street has positioned itself as a one-stop shop for all things sports and social. Maxwell says, ‘’they are the only place for sports fans to experience the best of social media, the best of sports and to live as their best sports-fan selves.” For fund raising inquiries and questions contact [email protected].
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