Franklin Sports signed the first family of Pickleball, the Johnson family, to an exclusive partnership yesterday. JW Johnson, Joria Johnson and Julie Johnson round out the family’s trifecta of athletes, each signing a deal to design for Franklin while being provided with pickleball gear. The fact is, pickleball was named the fastest growing sport in…
Minneapolis, MN hosts the 2022 Major League Soccer (MLS) All-Star Game on Wednesday, and piggybacking on this fun event are For Soccer Ventures (FSV) and BodyArmor Sports Drink after announcing their new grassroots community initiative. The free, one-day event in partnership with Sol of the Cities, is on Tuesday, August 9th at Ninth Street Soccer…
Premier Hockey Federation (PHF) and SportsBubble have a new business partnership to help fans search fast and then connect to broadcasts and streams with WatchSports app, a live 24-hour Sport & Esports Event Guide designed for next-gen streaming. Women sports in general understand the pain their fans have when searching for video streams of games,…
StreamAMG’s progressive new technology project with Premier League football club Brentford FC is BuzzBox, a brand-new OTT service launch. “The Bees” enter their second Premier League season after a long absence. The BuzzBox enhanced 2022/23 digital fan experience is for virtual fans to be able to enjoy an assortment of on-demand video and audio commentary…
The five National Basketball Retired Players Association (NBRPA) Legends HBCU Scholars were announced today in Chicago awarding the winners a $10,000 academic scholarship for the upcoming 2020-2023 undergraduate year. This marks the Legends Scholars programs second highly regarded class. I blogged about the 2020/2021 HBCU Scholars winners giving me added insight into what it means…
Black Star has a new calendar of events aimed to celebrate African-American soccer culture diversity as part of the long-term development of For Soccer Ventures (FSV) to increase American soccer growth with free programming. The investment, independent media and experiences company has a four-city tour across the U.S. beginning with Washington DC, followed by Detroit,…
GoFundMe is the new official fundraising sponsor with Tough Mudder and the Venture Endurance Series. What that means is endurance athletes now have the option to rally fundraised money as an integrated part of registration to support dear causes and charities. Ventures Endurance compiled data shows runners are 1.7x more commitment than the rest of…
Premier Hockey Federation (PHF) is now in Montreal, Quebec expanding back into Canada for the 2022-23 season as the seventh franchise adding to the province’s pioneering history in the sport. Formerly known as the National Women’s Hockey League, the NHWL was incorporated in 2015 and went through a 2021 rebrand resulting in the now, PHF.…
StreamAMG is the sports technology provider for Inter TV, the new online video service for the 2022/2033 Italian Serie A season beginning play August 13. Inter Milan announced the first phase of the new digital ecosystem project rollout taking the legendary Club to the next level of immersive fan experiences via a robust, integrated platform…
Las Vegas is hosting a new National Basketball Retired Players Association (NBRPA) event, the Legends Summer Getaway, from July 7-9. The annual gathering promises more than 100 NBA, WNBA and ABA Legends all in Nevada this week to network, learn about sports technology and emerging business opportunities, and perhaps to take new work paths or…
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