Sports Techie

Tag: branding

  • Minute Media Football Fan Content Contribution Platform Powers HT Media Group India

    Minute Media Football Fan Content Contribution Platform Powers HT Media Group India HT Media in India will partner with Minute Media to deliver fan-created curated football content. The Sports Techie community blog chatted via Skype to Duncan McMonagle, SVP Strategy and Partnerships, Minute Media, at their London office about this enormous sports technology opportunity for the…

  • Blackalicious Multi-Platform “Sports Alphabet” Remix Powered By Bleacher Report

    Blackalicious Multi-Platform “Sports Alphabet” Remix Powered By Bleacher Report The new Blackalicious song ‘Sports Alphabet’ in conjunction with Bleacher Report, is a ground breaking multi-platform brand campaign. The “Sports Alphabet” hip-hop urban campaign was launched by Blackalicious, together with bay area advertising agency barrettSF and Gentlemen Scholar handling the A-Z video graphics. The legends of hiphop remixed their hit…

  • Adobe Digital Index Data on College Football Social Buzz

    Adobe Digital Index Data on College Football Social Buzz College football began play yesterday and the Sports Techie community blog chatted about the Adobe Digital Index (ADI) most social fan followed teams list, stats and insights with Joe Martin, Senior Analyst, Adobe Digital Index. Each online cheer or boo for a favorite team, coach and…

  • adidas Manchester United’s New Kits and Training Gear

    adidas Manchester United’s New Kits and Training Gear The new adidas Manchester United Kits for 2015 – 2016 season breaks expectations this first year of a record-breaking 10-year business partnership. Adidas will actually be producing the new Manchester United F.C. Kits and Training Gear, taking inspiration from classic three-stripe United kits from the 1980s. Adidas has…

  • Rogers Cup In Toronto Launches Brizi Flying Cam

    Rogers Cup In Toronto Launches Brizi Flying Cam The Rogers Cup in Toronto tennis fan experience is being enhanced by the new Brizi flying fan cam that offers spectacular aerial views and social media communications while controlled by fans at the venue with smart devices. Sports technology is upgrading live event experiences for players, fans…

  • NBA Finals 2015 Sets New Global Streaming Records

    NBA Finals 2015 Sets New Global Streaming Records The 2015 NBA Finals streamed a global record 336 million videos over NBA.com, NBA Mobile and GameTime app during the six game championship series between the Golden State Warriors and Cleveland Cavaliers. Congratulations to NBA Digital for touching this many people around the globe. Each of their multimedia tech platforms such…

  • NASCAR Digital Media Partners With DraftKings To Power Daily Fantasy Sports Games

    NASCAR Digital Media Partners With DraftKings To Power Daily Fantasy Sports Games NASCAR has a new daily fantasy sports partner in DraftKings that is sure to enhance the fan experience because of the free chance to win exclusive prizes and one-of-a-kind VIP experiences. Using a Salary Cap draft, the goal is to select the best…

  • NFL GSIS And Next Gen Stats New Distribution Partnership With Sportradar US

    NFL GSIS And Next Gen Stats New Distribution Partnership With Sportradar US The National Football League Next Gen Stats initiative is part of a sports and entertainment agreement granting exclusive distribution rights for the 2015 and 2016 season by new partners at Sportradar US. This breaking news released today signifies further development of a new…