Search results for: “social”
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The Masters Social Media Leaderboard
Back in October, I wrote an article for the Sports Techie community blog featuring Dachis Group’s data on the World Series. Dachis Group was recently acquired by Sprinklr to strengthen their standing as a New York-based social media analytics firm trying to master the CRM suite space. Brian Kotlyar, avp demand generation, reached out to…
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Wayin Helps Clients Capture, Curate and Display Social Media Content For Fans, Advertisers And Sponsors
How did Scott Johnson you go from golfing with Sun Microsystems founder and buddy Scott McNealy, to founding his own company that is Twitter Certified and worked alongside with the Denver Broncos all Super Bowl XLVIII season long, while Scott serves as Chairman? The Sports Techie community blog was able to speak with Kelsey Cullen,…
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We Play: NBA In The UK – Challenges, Opportunities And Social Media ROI Free Download
We Play released NBA in the UK: Challenges, Opportunities and Social Media ROI which is available as a free download via the company’s website. The report takes an in-depth look at the NBA’s UK fan base in order to identify the sports business opportunities and challenges the organization faces ahead of January’s Global Game in London between the Atlanta…
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Social media history by @15Lasershow of 2013 World Series Champions Boston @RedSox. #BostonStrong
– Posted using MobyPicture.com
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Social Media
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2013 World Series Social Media Metrics Breakdown
The World Series social media numbers over the first three games provided insight into fans mindset and feelings. This Sports Techie community blog summary discusses the social media analytics produced on the official Twitter, Google+, Foursquare and Facebook accounts during the 2013 World Series of the Boston Red Sox and St. Louis Cardinals fandome. The…
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AggieFBLife Social Lifestyle Content is Hub to Texas A&M Football Insider’s Vision
Go behind the scenes at College Station with exclusive mobile access to Texas A&M football players and coaches with the new social content hub AggieFBLife. The site at AggieFBLife.com is the the first web and mobile responsive digital platform for a collegiate football program. The Sports Techie community blog was delighted to discuss this sports…
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Sports Fans Digital Media Habits Via Catalyst Fan Engagement Study Across Social Channels
The fourth edition of the Catalyst, Sports Fans Digital Media Habits Study, on behalf of SportsBusiness Journal, was released this week. Catalyst’s, Senior Vice President and Managing Director, Bret Werner, and, Vice President, Insights, Michelle Gordon, spoke to the Sports Techie blog about their social media study and offered our community insight into the continuing convergence…
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Zoomph Influencer Engagement Platform Ranks Social Media Content Influencers, NBA and NHL
Zoomph is an Influencer Engagement Platform that finds influential users with a unique ranking algorithm called ZPoints. They collect and rank the most influential content from top shelf hubs Facebook, Twitter and Instagram, to create potent second screen experiences for brands and to pinpoint the users that matter most to your social conversation. Similar to…
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French Open Tweet and Shoot sports technology centric social media campaign
Yesterday, an innovative marketing campaign created by social media agency We Are Social Paris for global banking and financial services firm BNP Paribas, celebrating the client’s 40th anniversary of partnership with the French Open, was a success and made sports tech history. The “Tweet and Shoot” event allowed tennis fans to train the world’s #8…