Search results for: “Nike”
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For Soccer Ventures Acquiring FootyCon, The Association and Kicks To The Pitch Accelerates US Football
For Soccer Ventures is out to accelerate American football through the acquisition of FootyCon, The Association and Kicks To The Pitch, helping to make the vision investor Richie Graham has closer to reality. This investment firm in Philadelphia is geared towards philanthropy in the sport using long-term goals and a pledge of $50 million to…
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Kobe Bryant Impacted Sports Tech Like A Champion Sports Techie
Kobe Bryant is forever remembered in infamy now as an international basketball legend but you may not realize he was into sports tech from his youth until passing away at the age of 41 in a helicopter crash last Sunday in the Southern California San Fernando Valley. The tragic accident claimed the lives of nine…
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Atlanta Hawks And Intel Sports Share True View 360-Degree Tech Experience At State Farm Arena
The Atlanta Hawks and Intel Sports invited me to witness the unveiling of Intel’s ‘True View’ platform at State Farm Arena last Friday. Fans can see it in action tomorrow night, Nov 20, when they host the Milwaukee Bucks during the Peachtree Night home game. NBA owners do not like when a venue is not…
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Sport Psychology Tech: Effectively Tapping Into the Psyche of an Athlete
Sports, whether eSports or the traditional real-world, is physically and mentally taxing. This is why proper rest and recovery is highly recommended. It also leads to a high demand in sports psychologists that even doctors and military personnel are tapping into them, according to the findings of the American Psychological Association. The Sports Techie community blog…
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TeamGenius Integrates Player Evaluation Tools Into TeamSnap Sports Management Platform
TeamSnap now features evaluation tools via TeamGenius, used for tryouts, mid-season and post-season evaluations, player identification, and much more, as their official player evaluation software provider. Player development and better roster management are at the core of this sports technology database partnership. The Sports Techie community blog chatted with Chris Bowen, Account Executive, originally hailing…
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The Collision of Sports and Retail
The sports industry in North America is projected to be near $74 billion this year. The very best athletes like Lebron James, Serena Williams, Messi, and all the way back to Michael Jordan have changed the way marketers and advertisers reach target audiences. Many of these superstar athletes have earned billion dollar endorsements deals when…
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ad:s Marketing Data Intelligence For Sports Betting Operators Launched By Sportradar
The launch of ad:s by Sportradar is a true sign of the digital times in that sports gambling in the United States and worldwide is growing like crazy thanks to technology making it ripe with opportunities. Marketing data intelligence specifically for sports betting operators is at the core of this new sport business opportunity for…