Search results for: “retail”
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The Collision of Sports and Retail
The sports industry in North America is projected to be near $74 billion this year. The very best athletes like Lebron James, Serena Williams, Messi, and all the way back to Michael Jordan have changed the way marketers and advertisers reach target audiences. Many of these superstar athletes have earned billion dollar endorsements deals when…
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Lax.com Ecommerce Site Acquires Universal Lacrosse Assets To Super Charge Sport’s Growth
Combination of two of the world’s leading lacrosse ecommerce destinations helps to enhance the sport and sets the stage for growth Ecommerce business Lax.com today announced the acquisition of Universal Lacrosse, its online store and their 10 brick and mortar retail stores, to create a unified selling platform unrivaled in the sport. Lax.com is the…
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Monumental Sports Network Wins SBJ Local Media Award Before MSE Move To Virginia In 2028
Monumental Sports & Entertainment (MSE) has been busy this year, last week announcing the move to Northern Virginia by the NBA’s Washington Wizards, NHL’s Capitals and Monumental Sports Network, while today sharing the news that the Sports Business Journal (SBJ) gave their network the “Best in Local Media” award for 2023. The honor was part…
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IMG’s Digital Trends 2024 Report Emphasizes Tech And Development Of Sports Media Rightsholders
IMG LAUNCHES DIGITAL TRENDS REPORT 2024: SMART STADIUMS, WEB3 SHAKEDOWN AND MONETIZING WOMEN’S SPORT THROUGH DIGITAL The IMG Digital Trends 2024 Report dropped today with an emphasis on technologies and developments steering sports media rightsholders over the next 12 months. This marks the sixth such report and the first time IMG shared it with the…
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The Fifth Set Launches SweatRoute Patented Technology Enhanced Tennis Shorts
The Fifth Set Combines Science with Style to Empower Professionals and Amateurs to Sweat Hard and Play Dry with Patented “SweatRoute” Technology The game of tennis just got upgraded thanks to “SweatRoute” technology developed by The Fifth Set, a tennis apparel company. First up, are men’s shorts launched today offering breathable and sweatproof materials that…
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SlamBall Relaunch On ESPN Starts With Opening Night In Las Vegas July 21
SlamBall, ESPN Announce Exclusive Two-Year Broadcast Partnership for the 2023 and 2024 Seasons SlamBall Opening Night is showing on ESPN this summer. The new and exclusive two-year national broadcaster for the 2023 and 2023 seasons relaunches the hybrid basketball, football, hockey and trampolines sport live from Las Vegas. The first July 21 games broadcast from…
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New Ready Light Sports Drink Launches Behind 100 Stop Lean and Clean Mobile Tour
Hits the Road with Ready Light’s “Lean and Clean” Mobile Tour Highlighted by Over 100 Unique Multi Ready (@ready nutrition) sports nutrition company launched a 20 calorie Ready® Light Sports Drink today developed for the performance athlete and people on the go in need of a refreshing, tasty and low-cal hydration product. The science-based, Light Ready…
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Legends of Basketball Classic TV And Streaming For Charity Model Back In 2023
College Basketball Preseason Showdown presented by NBRPA and benefiting the McLendon Foundation continues the experience in 2023 National Basketball Retired Players Association (NBRPA), the McLendon Foundation and iNDEMAND conducted a successful, inaugural charity exhibition Legends of Basketball Classic via the 2022 college basketball preseason game between Gonzaga and Tennessee resulting in plans to extend the…
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Premier Hockey Federation Re-ups MeiGray Game-Worn PHF Jersey Partnership
Exclusive game-worn jersey partner outfitting fans with authentic collections since 2016 Premier Hockey Federation (PHF) announced from Boston, MA today a partnership extension with MeiGray (MGG) for the 2022-23 season as professional women’s hockey in North America continues to grow in popularity. Beginning with the 2016 season, MeiGray has continued as the exclusive PHF game-worn…
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FaZe Clan Joins Host New York Islanders For Esports Night December 5 At UBS Arena
New York Islanders, FaZe Clan Announce Esports Night, Immersive Gaming Collaboration with Featured Matchup Between NHL Gaming World Champions Hockey and gaming, lifestyle and sport fans, respectively, the New York Islanders are hosting Esports Night in Collaboration with FaZe Clan (NASDAQ: FAZE) at UBS Arena on December 6, 2022 as part of the NHL franchises…