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Adobe Digital Index Data on College Football Social Buzz

Adobe Digital Index Data on College Football Social Buzz - Sports Techie blog.

Adobe Digital Index Data on College Football Social Buzz – Sports Techie blog.

Adobe Digital Index Data on College Football Social Buzz

College football began play yesterday and the Sports Techie community blog chatted about the Adobe Digital Index (ADI) most social fan followed teams list, stats and insights with Joe Martin, Senior Analyst, Adobe Digital Index. Each online cheer or boo for a favorite team, coach and player is measured in this season’s preview as social engagement Big Data...

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Novak Djokovic and Serena Williams Are Most Socially Marketable Before Wimbledon

Novak Djokovic and Serena Williams are the most socially marketable tennis players.

Novak Djokovic and Serena Williams are the most socially marketable tennis players.

Novak Djokovic and Serena Williams Are Most Socially Marketable Before Wimbledon

Adobe Digital Index Wimbledon 2015 analytics say Novak Djokovic and Serena Williams are the top socially marketable tennis players making them the most likely male or female professional tennis players to sign with a sports-related endorser. ADI used a data sample from five million social media mentions to gauge what is causing the majority of fan engagement “buzz” between the four major tournaments, trending topics and measurement of the top 20 ranked tennis players...

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Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution - Sports Techie blog

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution – Sports Techie blog

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution

The 5th annual Catalyst Sports Fan Engagement Study was just released from their New York headquarters and the Sports Techie community blog was fortunate to be able to share insight about the data and resulting Infographic identifying how fans engage with sports using social media, for our loyal readers and followers. It was my pleasure to chat once again with Bret Werner, SVP and managing director, and Michelle Gordon, VP of consumer insights, at Catalyst, about the social media attitudes and usage habits among sport fans thanks to the explosion of mobile devices and sports technology products...

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NFL Ranks Number One In New Adobe Index Report Social Buzz Data

NFL Ranks Number One In New Adobe Index Report Social Buzz Data - Sports Techie blog

NFL Ranks Number One In New Adobe Index Report Social Buzz Data – Sports Techie blog

NFL Ranks Number One In New Adobe Index Report Social Buzz Data

The Adobe Digital Index team compiled new National Football League social buzz data in an Infographic that confirms the NFL is firmly at the top of all American team sports, accumulating over 5 million mentions by the end of August. Fans in stadium, at their mancave and those out-and-about using their mobile technology devices, will all be locked into their second screens rooting on their favorite teams, players and fantasy football squads, while dissing the team, players and officials they dislike the most, all game and weekend long, during the NFL and college football opening Labor day extended weekend...

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FIFA World Cup Brazil Online Video and Social Data Via Adobe

Adobe shared its latest data set of World Cup insights and statistics with the Sports Techie community blog,

Adobe shared its latest data set of World Cup insights and statistics with the Sports Techie community blog,

FIFA World Cup Brazil Online Video and Social Data Via Adobe

Today, the day after Germany defeated Argentina to win the 2014 FIFA World Cup Final match, Adobe shared its latest data set of World Cup insights and statistics with the Sports Techie community blog, including numbers reflecting online video viewing, social media buzz and World Cup sponsors activity. The custom Adobe Digital Index (ADI) report follows up our previous World Cup buzz blog. This post-World Cup data analyzed over 2...

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World Cup Social Buzz Data From Adobe

Adobe Digital Index released social media data and insights around pre-World Cup buzz and sentiment across Facebook, Tumblr, Twitter, Disqus, among others

Adobe Digital Index released social media data and insights around pre-World Cup buzz and sentiment across Facebook, Tumblr, Twitter, Disqus, among others

World Cup Social Buzz Data From Adobe

Adobe Digital Index released social media data and insights around pre-World Cup buzz and sentiment across Facebook, Tumblr, Twitter, Disqus, among others. The proprietary global report and graphics looked at 69+ million social mentions in 230 countries and territories around the world to identify conversation trends across regions, teams and players compiled by Joe Martin, Adobe manager and analyst, at ADI. The Sports Techie community blog spoke to Joe about their 2014 FIFA World Cup Big Data numbers and analysis.

World Cup is the most social sporting event in history

World Cup is the most social sporting event in history

ADI
Adobe Digital Index publis...

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The Masters Social Media Players, Sponsorship Campaigns And Topics Leaderboard

The Masters Social Media Players, Sponsorship Campaigns And Topics Leaderboard - Sports Techie blog

The Masters Social Media Players, Sponsorship Campaigns And Topics Leaderboard – Sports Techie blog

The 2014 PGA Tour Majors began this past weekend with 80-year old epic golf event,  The Masters. The fan experience at Augusta National has been evolving to keep up with the pace of our mobile society while retaining decade old traditions like the main scoreboard. Social media channels are the foremost way for a fan to engage with athletes, sponsors, and tournament events. Sprinklr’s Listening Insights calculated the most popular in the social world among golf players, sponsorship campaigns, and topics. The Masters Big Data analysis was shared by Sprinklr with the Sports Techie community blog for our reader’s pleasure.

The Masters social mentions count

The Masters social mentions count

@The_Masters
As of Monday AM, Th...

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NBC Olympics Sochi Chooses Videoscape Cloud Solution By Cisco For Eighth Consecutive Olympics

NBC Olympics Sochi - Competition Begin February 6th

NBC Olympics Sochi – Competition Begin February 6th

A pioneering sports technology deal between Cisco and NBC Olympics was announced at the CES 2014 event in Las Vegas where NBC Olympics’ production of the XXII Winter Games in Sochi, Russia will utilize the new Videoscape Cloud Solution. It is the privilege of the Sports Techie community blog to share the news that Cisco has been selected to provide video hardware and cloud software components from its Videoscape TV services delivery platform to NBC Olympics, a division of the NBC Sports Group, to support transcoding and content management during its production of the 2014 Olympic Winter Games in Sochi, Russia, from February 6-February 23. The announcement was made by Craig Lau, Vice President, Information Technology, NBC Olympics, and J...

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