Sports Techie

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  • Adobe Digital Index Data on College Football Social Buzz

    Adobe Digital Index Data on College Football Social Buzz College football began play yesterday and the Sports Techie community blog chatted about the Adobe Digital Index (ADI) most social fan followed teams list, stats and insights with Joe Martin, Senior Analyst, Adobe Digital Index. Each online cheer or boo for a favorite team, coach and…

  • Novak Djokovic and Serena Williams Are Most Socially Marketable Before Wimbledon

    Novak Djokovic and Serena Williams Are Most Socially Marketable Before Wimbledon Adobe Digital Index Wimbledon 2015 analytics say Novak Djokovic and Serena Williams are the top socially marketable tennis players making them the most likely male or female professional tennis players to sign with a sports-related endorser. ADI used a data sample from five million…

  • Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution

    Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution The 5th annual Catalyst Sports Fan Engagement Study was just released from their New York headquarters and the Sports Techie community blog was fortunate to be able to share insight about the data and resulting Infographic identifying how fans engage with sports using…

  • NFL Ranks Number One In New Adobe Index Report Social Buzz Data

    NFL Ranks Number One In New Adobe Index Report Social Buzz Data The Adobe Digital Index team compiled new National Football League social buzz data in an Infographic that confirms the NFL is firmly at the top of all American team sports, accumulating over 5 million mentions by the end of August. Fans in stadium,…

  • FIFA World Cup Brazil Online Video and Social Data Via Adobe

    FIFA World Cup Brazil Online Video and Social Data Via Adobe Today, the day after Germany defeated Argentina to win the 2014 FIFA World Cup Final match, Adobe shared its latest data set of World Cup insights and statistics with the Sports Techie community blog, including numbers reflecting online video viewing, social media buzz and…

  • World Cup Social Buzz Data From Adobe

    World Cup Social Buzz Data From Adobe Adobe Digital Index released social media data and insights around pre-World Cup buzz and sentiment across Facebook, Tumblr, Twitter, Disqus, among others. The proprietary global report and graphics looked at 69+ million social mentions in 230 countries and territories around the world to identify conversation trends across regions,…

  • The Masters Social Media Players, Sponsorship Campaigns And Topics Leaderboard

    The 2014 PGA Tour Majors began this past weekend with 80-year old epic golf event,  The Masters. The fan experience at Augusta National has been evolving to keep up with the pace of our mobile society while retaining decade old traditions like the main scoreboard. Social media channels are the foremost way for a fan…

  • NBC Olympics Sochi Chooses Videoscape Cloud Solution By Cisco For Eighth Consecutive Olympics

    A pioneering sports technology deal between Cisco and NBC Olympics was announced at the CES 2014 event in Las Vegas where NBC Olympics’ production of the XXII Winter Games in Sochi, Russia will utilize the new Videoscape Cloud Solution. It is the privilege of the Sports Techie community blog to share the news that Cisco…