Tag: trends
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Rugby Football Union Signs Digital Media, Creative And Production Services Deal With Deltatre
The Rugby Football Union (RFU) and deltatre announced last week from London that they signed an agreement for support of digital media, creative and production services as the organization transitions its digital strategy to a more sports technology friendly infrastructure. The Sports Techie community has many International rugby players, coaches and fans all over the world who…
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Football Helmet Sensor Technology
Researching the topic of technology sensors in football helmets for iQ by Intel was an outstanding Sports Techie community blog opportunity. I interviewed helmet manufacturers Riddell Sports, Schutt Sports and Xenith along with an Intel spokesperson about how their company addresses helmet sensor tech. Big Data generated by high-impact collisions is being gathered with Intel…
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49ers Fan And Sustainable Technology Centric Stadium Hosting Super Bowl 50
49ers Fan And Sustainable Technology Centric Stadium Hosting Super Bowl 50 The San Francisco 49ers franchise is about to take the NFL and global technological lead by constructing a new smart stadium that will be ready to host Super Bowl 50 in 2016. The article I wrote for iQ Intel, like the blogs I write…
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How the Ski Industry Affects the Environment
Nearly 96 percent of consumers have a positive image of companies that participate in cause marketing, reports research group Cone/Echo. How does this affect ski and other sports enthusiasts? Providing inexpensive products and services isn’t enough in today’s consumer-savvy market. In addition to demanding products that add value and make life easier, consumers want to…
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2013 World Series Social Media Metrics Breakdown
The World Series social media numbers over the first three games provided insight into fans mindset and feelings. This Sports Techie community blog summary discusses the social media analytics produced on the official Twitter, Google+, Foursquare and Facebook accounts during the 2013 World Series of the Boston Red Sox and St. Louis Cardinals fandome. The…
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AggieFBLife Social Lifestyle Content is Hub to Texas A&M Football Insider’s Vision
Go behind the scenes at College Station with exclusive mobile access to Texas A&M football players and coaches with the new social content hub AggieFBLife. The site at AggieFBLife.com is the the first web and mobile responsive digital platform for a collegiate football program. The Sports Techie community blog was delighted to discuss this sports…
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Sports Fans Digital Media Habits Via Catalyst Fan Engagement Study Across Social Channels
The fourth edition of the Catalyst, Sports Fans Digital Media Habits Study, on behalf of SportsBusiness Journal, was released this week. Catalyst’s, Senior Vice President and Managing Director, Bret Werner, and, Vice President, Insights, Michelle Gordon, spoke to the Sports Techie blog about their social media study and offered our community insight into the continuing convergence…
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Zoomph Influencer Engagement Platform Ranks Social Media Content Influencers, NBA and NHL
Zoomph is an Influencer Engagement Platform that finds influential users with a unique ranking algorithm called ZPoints. They collect and rank the most influential content from top shelf hubs Facebook, Twitter and Instagram, to create potent second screen experiences for brands and to pinpoint the users that matter most to your social conversation. Similar to…
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TeamSnap and AAU Partnership Provides New Tools for Members
TeamSnap, President and CEO, Dave DuPont, spoke to the Sports Techie community blog about their new sport business deal with the Amateur Athletic Union (AAU), one of the largest non-profit sports organizations in the United States that will provide promotional resources and content for advocating youth sports. This agreement is a perfect fit for both…
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Digital Awards Earned by deltatre for London 2012 Olympic Games Paralympic Coverage by C4
We are happy to report that this past week, deltatre, the sports media and technology firm, won three more awards for its work on Channel 4’s London 2012 Paralympic coverage. The Sports Techie community blog is delighted to share this wonderful news. At the prestigious media event held in London and Manchester, deltatre earned awards…