Coors Light tagged posts

Coors Light and University of Texas football Fanband digital pledge to “Drink Responsibly”.

The Fanband interactive wearable adds smart device value to merchandise for teams, sponsors and marketing campaigns using an NFC chip that also functions as the backbone of Apple Pay financial transactions.  A simple tap to interact (Tap2Interact) with the wristband is taking the fan experience and driving engagement to the next level. Apple has recently opened the technology up and companies like the NBA and the Nike are using it on jerseys and apparel as is Digitize Your Brand (DYB), an interactive merchandise company. The Sports Techie community blog chatted with Rich Stein, CEO of DYB, after they activated the St...

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Panasonic USA Powers SunTrust Park, Battery Immersive Entertainment Solutions

The 41,500 seat stadium and 60 acre mixed use community together is a showcase for the capabilities of a fully integrated network of Panasonic LED Video Displays.

Panasonic USA and the Atlanta Braves are using proprietary technology and cutting-edge immersive entertainment solutions to super charge SunTrust Park and the Battery district’s new legacy destination entirely focused on the connected fan experience. In just 36-months’ time, the Braves designed and constructed the premier MLB ballpark to be ready for the 2017 season as well as be available for music concerts by Billy Joel, Metallica and other live shows like Friday night fireworks...

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Road to the NHL Winter Classic Premieres on Dec. 16 at 10pm ET/PT, 9CT;  Road to the NHL Stadium Series Premieres on Feb. 3 at 10pm ET/PT, 9CT.

Road to the NHL Winter Classic Premieres on Dec. 16 at 10pm ET/PT, 9CT; Road to the NHL Stadium Series Premieres on Feb. 3 at 10pm ET/PT, 9CT.

Road To The Winter Classic Free Trail On EPIX, NHL, Blackhawks, And Capitals Website Or App

Tomorrow at 10pm ET/PT, National Hockey League fans across the nation can view EPIX Presents Road To The NHL Winter Classic™ via free streaming on Epix.com and other digital distribution outlets. The four-part weekly episodes are a behind-the-scenes look at the Chicago Blackhawks and Washington Capitals during their preparation to face off in the 2015 Bridgestone NHL Winter Classic®. The Sports Techie community blog followers here in the U.S. can watch EPIX Presents Road To The NHL Winter Classic television premiere December 16 for free on Epix...

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Free Live Stream of Each Episode Available to U.S. Audiences via EPIX.com and NHL.com.

Free Live Stream of Each Episode Available to U.S. Audiences via EPIX.com and NHL.com.

Breaking news out of New York is that EPIX presents Road To The NHL Winter Classic™ and the EPIX Presents Road To The NHL Stadium Series™, a two-part original series from premium TV network EPIX and the National Hockey League. This sports business partnership allows viewers in the U.S. to see exclusive digital content from the ice rink as well as behind-the-scenes with the Chicago Blackhawks and Washington Capitals, as they prepare to compete in the 2015 Bridgestone NHL Winter Classic®, and the Los Angeles Kings and San Jose Sharks on their road to the 2015 Coors Light NHL Stadium Series™...

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