Tag: ASI
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How Sports Teams Can Merchandise Their Logo More Effectively
Sports teams often are tasked with increasing enthusiasm within their fan base, which often leads them to consider alternative methods of brand marketing. One of the most effective ways of exciting fans is to provide them with branded merchandise. The Sports Techie community blog is curated by me. I used to sell apparel and merchandiser…
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Fanband Disrupting Digital Sports Experience Via Tap To Interact Technology
The Fanband interactive wearable adds smart device value to merchandise for teams, sponsors and marketing campaigns using an NFC chip that also functions as the backbone of Apple Pay financial transactions. A simple tap to interact (Tap2Interact) with the wristband is taking the fan experience and driving engagement to the next level. Apple has recently…
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Topps New Self-Design MLB And MLS Fan Trading Cards
Topps New Self-Design MLB And MLS Fan Trading Cards Topps may have hit a digital home run with their new MLB and MLS trading cards designed to become a fan and collector must-have product. Fans have the online option to design their own custom cards at Topps.com. The Sports Techie blog conducted a Q&A with Jeff Heckman,…