Search results for: “graphics”
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Ryder Cup 2020 Digitally Powered By PGA of America, European Tour and NBC Sports Group
Ryder Cup is going full on digital with the coming together of cross-continent media partners, PGA of America, European Tour and NBC Sports Group. The Sports Techie community blog last wrote about NBC Golf and the launch of GOLFPASS together with Rory McIIroy. Fans over the pond and here in the U.S. can look forward…
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DONGTU Gif Platform in China Partners with NHL and Paris Saint-Germain Football Club
The NHL and Paris Saint-Germain Football Club partnered with DONGTU in China to deliver GIF’s behind the Chinese firewall and reach their massive sports and Internet friendly fan base. What is a GIF? Think of it as an animated image that is shared on social media channels as messages and comments for communication purposes. Dongtu…
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Catapult Sports Wearable Tech Pioneers Live Women Rugby League Stats on Channel Nine
Catapult Sports wearable sports tech, the NRL in Australia and Channel Nine entered into historical broadcasting territory with their live data-driven broadcast of the Holden Women’s State of Origin last Friday. You won’t see this kind of performance technology during the FIFA Women’s World Cup going on in France right now on Fox Sports or…
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GOLFPASS Launches Behind NBC Sports and Rory McIIroy
Get to the heart of your game with GOLFPASS, a vibrant community surrounding the great game of golf. NBC Sports Group and pro golfer Rory McIIroy set out to do just that thorough the launch of GOLFPASS, a new digital subscription aiming to reach all the devices golfers and golf fans use with original content,…
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The Collision of Sports and Retail
The sports industry in North America is projected to be near $74 billion this year. The very best athletes like Lebron James, Serena Williams, Messi, and all the way back to Michael Jordan have changed the way marketers and advertisers reach target audiences. Many of these superstar athletes have earned billion dollar endorsements deals when…