Elemental and deltatre global partnership targets second screen sports content programmers. They are now working together to deliver a turnkey digital video solution for sports. The sports technology agreement standardizes the Elemental video processing systems with the deltatre platform to deliver multiscreen content of the world’s largest sporting events.
deltatre and Elemental
This new integrated solution expands upon multiscreen capabilities that deltatre and Elemental have already successfully delivered for multiple high-profile sports events such as the Pan American Games, Rugby World Cup and 2012 Olympic Games. Together, they are poised to offer fan-engagement, advertising, and monetization opportunities associated with multiscreen viewing experiences, to sports rights-holders and broadcasters.
Elemental Technologies, the leading supplier of video solutions for multiscreen content delivery, and deltatre, a recognized leader in providing digital media, production and technology solutions to major sports federations and broadcasters, today announced a comprehensive technology and marketing partnership to globally deliver a pioneering turnkey digital video solution.
The solution, which features Elemental video processing systems paired with the deltatre Diva platform – a unique video user experience integrating synchronized data visualization and navigation for different sports – allows broadcasters to manage their unilateral and multilateral video feeds for multiscreen delivery. The deltatre Diva platform employs Elemental systems at broadcasters’ facilities, providing a complete on-premise adaptive bit rate encoding video workflow. The total solution also enables easy on-boarding of third-party technologies such as content delivery and ad insertion solutions.
“This solution combines the best-of-breed multiscreen technologies and services for our customers,” said Keith Wymbs, VP of marketing at Elemental. “Together with deltatre and its industry-leading Diva platform, we realized great success in delivering a superior service to our mutual clients in 2012. Now we can offer them the opportunity to maximize their second-screen reach and viewer engagement even more efficiently.”
deltatre and Elemental are co-exhibiting and speaking at the Sportel Rio show (Booth A21) this week in Rio de Janeiro, Brazil. The Sportel Rio is this year from 11th-13th March. The two companies are excited to showcase their improved range of solutions while deltatre’s Chief Product Officer Carlo De Marchis will be joining a live panel on digital innovations in the sport business. Find out more about the complexities of deltatre’s second screen applications and the added value their bundled technological tools can produce to sport broadcasters.
To schedule a meeting with an Elemental representative, please visit http://www.elementaltechnologies.com/lp/schedule-meeting. To schedule a meeting with deltatre, please contact [email protected].
Elemental Technologies is the leading supplier of video solutions for multiscreen content delivery. Founded in 2006 and headquartered in Portland, Oregon, the company pioneered the use of graphics processors to power adaptive video streaming over IP networks. Providing unmatched solutions for hundreds of customers around the world, including nine of the top ten media and entertainment companies in the United States, Elemental helps content programmers and pay TV operators bring video to any screen, anytime – all at once. The company has offices in the United States, the United Kingdom, Hong Kong, Singapore and Brazil. To learn more, please visit http://www.elementaltechnologies.com/ and follow @elementaltech on Twitter.
There is a way to make sport events come to life for audiences everywhere. Using innovative technology, creativity and total commitment, the people at deltatre do exactly that. With staff in Torino, London, Manchester, Lausanne, Paris, Munich, New York and Portland, deltatre has over 25 years’ experience at the highest level of international sport. Always striving for the next level of interaction, we consider the future of global sport engagement to be multi-platform and social. Today, the greatest sport events on earth are more immersive, collaborative, and inclusive thanks to our cutting edge technologies. Sport fans become an active part of the event, connecting socially and sharing their passion, wherever they are. By harnessing our experience, technical skills and passion for sport, we are always one step ahead. For more information, please visit www.deltatre.com or contact [email protected].
Sports Techie, Our online community, sports fans around the globe, and broadcasters worldwide, can all look forward to benefiting from this new sports business arrangement. The sports tech partnership blends together technologies, marketing savvy, and expert on-site performance capabilities, at the world’s biggest sports events. The 2014 Winter Olympics and FIFA World Cup are mega events deltatre and Elemental have in their pipeline.
Worth noting is the fact that this formal arrangement was signed down the I-5 in Portland, Oregon, which is part of THE Sports Technology Corridor, consisting of Vancouver, BC, Seattle, San Francisco, Los Angeles, and San Diego, USA. This deal is also part of the Sports Technology Solution revolution.
“Digital video consumption is growing dramatically on all devices: laptops, tablets and smartphones. We need to provide the best possible quality on all screens with an optimized workflow. The selection of Elemental as our preferred video processing partner reflects the importance of both quality and flexibility,” said Carlo. “Elemental solutions complement our best-in-class Diva platform, mobile apps, web applications, remote operation capabilities and services. Together, we will increase the overall quality, consistency and service level for our joint customers but also we will enable new user experiences to become reality.”
The Elemental video processing systems integrated with the deltatre Diva platform is a game-changer. Synching compatible technologies produces a brand new sportsbiz opportunity for the corporate world, and more bells and whistles for sport fans to interact with. Their Solutions workflow will allow companies to develop innovative sponsorship, branding and social media campaigns.
If you want be where the Sports Techie second screeners are and increase viewer engagement, be there with deltatre and Elemental.
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