CBS Sports’ UEFA Champions League Available To 300,000 DIRECTV FOR BUSINESS U.S. Commercial Businesses

DIRECTV FOR BUSINESS, the leader in sports, has reached an agreement with Paramount+ to bring premium European soccer to commercial establishments with CBS Sports’ UEFA Champions League

DIRECTV FOR BUSINESS and Paramount+ have agreed on a streaming rights deal to enable the leader in sports the opportunity to immediately showcase UEFA Champions League broadcasting on CBS Sports to its network of more than 300,000 bars, restaurants, and other commercial establishments across America. Billionaire Skydance founder David Ellison is now Chairman and CEO of Paramount, a Skydance Corporation, after a recent $8 billion merger between Skydance and Paramount. Ellison’s father, Larry, is a co-founder of Oracle and will, “honor exceptional storytelling while modernizing how we make and deliver content” such as premium European soccer now available through DIRECTV FOR BUSINESS. The DIRECTV FOR BUSINESS soccer lineup is packed with major tournaments including the UEFA Champions League programmed for 2025, 2026, and 2027, highlighted by the FIFA World Cup 2026™ hosted throughout North America in Canada, Mexico and across the United States. DIRECTV FOR BUSINESS is the only national provider of Apple TV MLS SEASON PASS for commercial businesses during the regular season; the upcoming 2025 MLS Playoffs will be available for free to consumers with an Apple TV subscription. Paramount’s 113-year-old legacy is a natural fit for the 71st season of Europe’s elite club competition as DIRECTV FOR BUSINESS, navigates the evolving technological landscape for U.S. commercial establishments together with Paramount+. The Sports Techie community blog and passionate American soccer fans of all age look forward to the 2025/26 UEFA Champions League final in Budapest, Hungary, on Saturday May 30, 2026, for the first time in the nation’s history.

For more information, visit DIRECTV FOR Business Sports.

DIRECTV FOR BUSINESS Brings UEFA Champions League to More Than 300,000 Commercial Establishments Nationwide

Champions League Qualifiers

Teams in the league phase of the 2025/26 Champions League include:

England: Liverpool, Arsenal, Man City, Chelsea, Tottenham, Newcastle
Italy: Napoli, Inter, Atalanta, Juventus
Spain: Barcelona, Real Madrid, Atleti, Athletic Club, Villarreal
Germany: Bayern München, Leverkusen, Frankfurt, B. Dortmund
France: Paris, Marseille, Monaco
Netherlands: PSV, Ajax
Portugal: Benfica*, Sporting CP
Belgium: Club Brugge*, Union SG
Türkiye: Galatasaray
Czechia: Slavia Praha
Norway: Bodø/Glimt*
Greece: Olympiacos
Denmark: Copenhagen*
Cyprus: Pafos*
Azerbaijan: Qarabağ*
Kazakhstan: Kairat Almaty*

*Play-off winners

According to UEFA, “Twenty-nine teams qualified directly for the league phase, with the final seven spots coming through qualifying, culminating in August’s play-offs. The stage at which teams entered qualifying was based on their association club coefficient rankings. All ties were played over two legs.”

The full schedule of the league phase can be found here.

All CBS Sports’ UEFA Champions League matches on Paramount+ will now be available through DIRECTV FOR BUSINESS

Elite Soccer Lineup For U.S. Businesses

UEFA Champions League joins DIRECTV FOR BUSINESS’ soccer lineup featuring the top soccer leagues from Europe, the US, Canada, Mexico, and Latin America. DIRECTV FOR BUSINESS also offers top soccer networks including FOX and Fox Sports (2026 FIFA World Cup, CONCACAF Gold Cup), FOX SOCCER PLUS (Liga MX, CONCACAF Champions Cup, Canadian Premier League, Italian Serie B), ESPN+ for Business (Bundesliga, German Cup, Copa del Rey, LaLiga), Amazon’s Prime Video (National Women’s Soccer League – NWSL), and many more.

Give fans a reason to cheer, with top sports packages like NFL Sunday Ticket, MLB EXTRA INNINGS®, and ESPN+ for Business

U.S. Is Football Crazy

DID YOU KNOW? The total number of Americans who watched non-USA soccer matches increased from 31,409,000 in 2018 to 50,347,000 in 2024 — a remarkable 60% growth in just six years, according to an analysis of new data from SBRnet by Stamford University.

While the U.S. market for soccer is poised for significant growth, driven by a young, diverse, and affluent fan base (76% Millennials or Gen Z, 22% Hispanic, 34% earning $100K+ household income) according to the 2025 Global Sports Report from Nielsen.

Sports Techie, Ellison has mentioned the need to transition into a “tech hybrid” to stay competitive in today’s entertainment landscape. That included plans to “rebuild” the Paramount+ streaming service, among wider efforts to expand direct-to-consumer offerings in a world with more entertainment options and shorter attention spans.

The CBS Sports’ UEFA Champions League on Paramount+ available right now to commercial establishments on DIRECTV FOR BUSINESS, fits nicely into the upgraded Skydance vision.

New DIRECTV FOR BUSINESS customers, call 833-521-0236, and let them know The Sports Techie sent you.

I predict F.C. Barcelona wins the 2025/26 UEFA Champions League Trophy.

Who do you believe will win it?

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