Tag: social buzz
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Adobe Digital Index Data on College Football Social Buzz
Adobe Digital Index Data on College Football Social Buzz College football began play yesterday and the Sports Techie community blog chatted about the Adobe Digital Index (ADI) most social fan followed teams list, stats and insights with Joe Martin, Senior Analyst, Adobe Digital Index. Each online cheer or boo for a favorite team, coach and…
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Novak Djokovic and Serena Williams Are Most Socially Marketable Before Wimbledon
Novak Djokovic and Serena Williams Are Most Socially Marketable Before Wimbledon Adobe Digital Index Wimbledon 2015 analytics say Novak Djokovic and Serena Williams are the top socially marketable tennis players making them the most likely male or female professional tennis players to sign with a sports-related endorser. ADI used a data sample from five million…