Brand Awareness tagged posts

The Fan Experience Hijacking of Fan Engagement.

ScoreMore is a sports tech startup at the convergence of sport, technology, entertainment and media. This mobile software solution hosted in the cloud transforms fan to fan engagement, all while generating incremental sponsorship and advertising revenue for teams, leagues and associations. Since October, I have been the Director of Business Development at ScoreMore, increasing brand awareness while setting up and participating in meetings with the Fortune 100, professional and college sports organizations, global technology companies, and investors...

Read More

SportsHub Technologies Is Ready To Take on DraftKings And FanDuel For Fantasy Sports Supremacy

SPORTSHUB TECHNOLOGIES CONTINUES EXPANSION IN THE FANTASY SPORTS INDUSTRY WITH TWO MORE ACQUISITIONS.

SportsHub Technologies is a new enterprise developing advanced solutions to empower fan and brand engagement across sports and eSports media channels.

SportsHub Technologies is a new enterprise developing advanced solutions to empower fan and brand engagement across sports and eSports media channels.

SportsHub Technologies, LLC has fantasy sports business goals to become the biggest products and services provider for the fan engagement solutions industry after they announced the acquisition of National Fantasy Championships (NFC) and LeagueSafe to their portfolio...

Read More

SPORTEL Monaco And Deltatre Digital Sports StartUp Competition

Entry is still open for the 2016 SPORTEL StartUp Competition in association with deltatre.

SPORTEL is accepting entries for the their international startup competition entered its third year in Monaco presented by deltatre,

SPORTEL is accepting entries for the their international startup competition entered its third year in Monaco presented by deltatre,

SPORTEL is accepting entries for the their international startup competition entered its third year in Monaco. Only startups with products already in the market and with an active user base, primarily centered in the professional┬ásport industry focused on fan engagement, sport enhancement or sports management, will be accepted. The Sports Techie community blog wrote about last year’s business pitch event via an exclusive SPORTEL blog...

Read More
Falcon Waterfree Technologies enlists PGA Tour Golfer Jason Gore to help spread water conservation message.

Falcon Waterfree Technologies enlists PGA Tour Golfer Jason Gore to help spread water conservation message.

Falcon Waterfree Urinals CA Shut The Flush Up Water Conservation Rebates

Falcon Water Technologies sponsored PGA Tour golf professional Jason Gore to evangelize water savings rebate programs implemented by local utilities throughout California in order to help overcome the possibility that the state has one year of stored H20 left after four years of drought...

Read More

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution - Sports Techie blog

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution – Sports Techie blog

Catalyst 2014 Fan Engagement Study Social Media Behaviors And Digital Media Evolution

The 5th annual Catalyst Sports Fan Engagement Study was just released from their New York headquarters and the Sports Techie community blog was fortunate to be able to share insight about the data and resulting Infographic identifying how fans engage with sports using social media, for our loyal readers and followers. It was my pleasure to chat once again with Bret Werner, SVP and managing director, and Michelle Gordon, VP of consumer insights, at Catalyst, about the social media attitudes and usage habits among sport fans thanks to the explosion of mobile devices and sports technology products...

Read More
How Action Sports Can Help Your Brand - Sports Techie blog

How Action Sports Can Help Your Brand – Sports Techie blog

How Action Sports Can Help Your Brand

Despite the fact that Red Bull only sells one drink product, it has become the third most influential social brand in the world, states the University of Montana’s School of Business Administration. How? By stroking the interest of consumers’ lifestyles and by providing meaningful stories instead of power-chucking its brand name. For example, Red Bull has had profound success in using action sports stars to market their product. Go Pro has used similar tactics with their marketing campaigns and contests. So, how did these two brands achieve success?

Brand Awareness

Even if you’re not interested in snowmobiling or snowboarding, you will appreciate the excitement of winter extreme sport athlete L...

Read More