
The new sport debuts with professional, amateur, collegiate, and high school competitions, major partnerships, and a growing national infrastructure
TYPTI, a new racquet sport that just launched was invented by Steve Bellamy, Chairman and CEO of TYPTI Inc., and founder of the Tennis Channel. The easy to play racquet sport is played on a standard pickleball court which number in the thousands across North America. All ages and skill levels of players use a standardized 22-inch strung racquet, an innovative 3.5-inch diameter channeled foam ball, and a new scoring system. TYPTI has a slew of blue chip sports and entertainment investors. This launch features a growing national infrastructure in place, a national circuit, major partnerships, and committed top players to strategically and organically help grow the sport rapidly.

“We’re creating an infrastructure of tennis and pickleball clubs, entrepreneurs, family offices, racquet sport mavens and lovers, and cities who understand the economic impact of participatory sports,” Bellamy said. “We’re sanctioning tournaments and league teams, and looking for brands wanting to leverage sports to market their products. We’re also scouring the country for amazing players who can be the first generation of TYPTI stars. Basically, we’re building a really smart racquet sport and creating a community for the infrastructure.”

TYPTI Specs
TYPTI is financed by many strategic investors including Tony Robbins, Drew Brees, Chris Pine, JJ Abrams, Bert Kreischer, Tiffany Haddish, Heather Mills, Kyle MacLachlan, Melissa Rivers, Giovanni Ribisi, Kenny Moore, Jen Prince, Nick Kyrgios, Milos Raonic, Prakash Amritraj, JT Mollner, Gil Henry, David Flaherty, Desiree Gruber, Andrew Segal, Barry Allen and Tony Pritzker to name but a sliver of the nearly 100 blue chip investors.
With a novel mixture of badminton and tennis, the enticing sport is nearly noiseless compared to pickleball, and it is considered a low-impact sport that is easy on the body, with low shock at impact and no overhead serve that can be hard on shoulders. TYPTI has an easy learning curve for beginners yet offers chess like sophistication for the pros. The bottom line by design for Bellamy is it’s young at heart appeal and that it’s fun to play for all participants. If you haven’t paid attention, pickleball courts are everyone across the nation. TYPTI launches to the public with professional, amateur, collegiate, and high school competitions, backed by tens of billions of dollars of infrastructure already in place for players to adopt and embrace the sport.
The all-skill level national competitive play circuit will begin with the first event on February 25 at the Calabasas Pickleball Club. The professional division will guarantee over $100,000 in total prize money with at least $500,000 of prize money events in year one. Year-two events will have over $1,000,000 in prize money featuring an integrated draw allowing players from all over the US to participate locally to start.

Anyone who has a pickleball court now has a TYPTI court. “TYPTI reminds me of snowboarding in 1986,” said Tony Robbins, No. 1 New York Times best-selling author, and the world‘s No. 1 life and business strategist. “Snowboarding exploded profits at ski resorts by adding a second use case to the mountain. That’s what TYPTI will do for pickleball clubs and tennis clubs with pickleball. And the accessibility is unparalleled. While it’s mind-blowing what the top players are doing with the ball, beginners can have great rallies in minutes. That’s not typical for racquet sports, where the barriers of entry prevent the majority from using them as a tool for physical fitness. TYPTI blows the doors off those barriers and will be an unparalleled tool for physical fitness and mental health.”
The new sport has inked a number of important partnerships with collegiate, racquet and coaching organizations, including the Racquet Sports Professional Association with over 14,000 teaching pros. “The initial response to TYPTI is VERY positive,” said Brian Dillman, RSPA CEO. “We hosted an introduction to TYPTI in Hawaii and then had a webinar to talk in more detail and our members were captivated. The connection to tennis, additional utilization for pickleball courts, reduced noise and the organization’s tenacity will entice many people to play. We have partnered with TYPTI and will be working to help market the sport and develop coaching models exclusive to RSPA members.”
There is also an agreement in place with the Intercollegiate Tennis Association to have a significant prize money collegiate championship. “We’re always looking for ways to enhance the lives of our student athletes,” said David Mullin, ITA CEO. “TYPTI will be a very smart option for some collegiate tennis players as the mechanics of the two sports are so similar.”
Bellamy further explained, “I’ve spent my career helping racquet sports grow because they’re a powerful gift to society. Our goal is not to cannibalize other racquet sports like tennis and pickleball, but instead bring the 25 million former players in the U.S. who don’t play anymore back on the court. If they play TYPTI and then migrate to tennis, pickleball, badminton, table tennis or padel, then that will be a huge success for the entire industry.”
OLO brand racquets and balls are available at TYPTI.com with more brands coming shortly. “We’re happy to announce the redevelopment of a TYPTI Prince Precision Mono,” said Tim Puttock from Prince Tennis. “We love that they’re being managed with product and excited to be there near the ground floor.”
Check out the TYPTI website

Sports Techie, TYPTI offers a new scoring method that is said to uniquely marry risk and reward. It has a hard-working, networked and experienced founder, savvy investors, plenty of necessary infrastructure, unique rackets and balls, its own governing body, and both amateur and professional tours. It also has, ‘show me the money’ prizes if you are talented enough, already in place.
What more can you ask for when launching a new sport.
What it needs after the launch is high user adoption, homegrown star players, and an international, loyal fanbase that enjoys playing and watching both the tours and tournaments, while viewing live in person, via streaming and on TV, when that time arrives.
I hear ESPN/ABC needs fresh content, contact Steve at the TYPTI before their media rights price tag goes way up.
See you later sportstechie in Seattle, Atlanta and around the world!
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