ITV Selects Fincons Group To Champion Their Content Supply Simplification Program

**ITV selects Fincons Group as strategic partner for their Content Supply Simplification Programme**

This new collaboration will lead ITV to unlock the full potential of its cloud-based media supply chain

Chances are, if you live in the United States, you probably don’t know that ITV plc (LON: ITV), is the UK’s largest commercial broadcaster, and home to the ad-funded, free streaming home for ITV, ITVX. ITV Sports rights portfolio consists of the Women’s Euros 2025 that resulted in airing today’s thrilling quarterfinal game today between England and Sweden that ended in a shootout victory for the Lionesses, in addition to The FA Cup, Men’s Euros 2028, Men’s FIFA World Cup 2026, Men’s FIFA World Cup 2030, Guinness Men’s Six Nations Championship, ITV Horse Racing, LIV Golf and the Carabao Cup among many other sporting highlights. Also today, ITV announced from London the selection of Italian company, Fincons Group, IT business consultancy and systems integrator company with more than 40 years of experience in the market, to support them in leveraging the full potential of SDVI’s Rally, the leading media supply chain management system as already adopted by ITV for their global partnerships, for its UK media and entertainment business. The Sports Techie community blog was eager to learn about both ITV and Fincons as they Future Gateway together. The challenging timelines for completing this program led ITV to seek a partner capable of accelerating the process.

“We were looking for a company that wouldn’t just do things for us, but with us, integrating into our working group as a unified team and facing the challenges of this transformation project together,” stated Paul Kane, Director of Technology, Content Supply & Distribution at ITV. “With Fincons, we found a proposal that aligned with our goals and the deep knowledge we were looking for.”

SDVI is an Emmy® Award-winning supplier of cloud-based media supply chain technology that empowers organizations to optimize content ingest, processing, packaging, and distribution operations

SDVI Rally Tomorrow’s Digital Transformation

ITV is undertaking a significant multi-year program to simplify its supply chain in order to stay competitive, adapt to evolving market demands, and meet changing consumer expectations. The project also aims to support different content-agnostic ingestion and delivery combinations, while enhancing operational flexibility at scale and managing costs and efficiency.

In this context, Fincons supports ITV leveraging the full potential of SDVI’s Rally platform, the leading media supply chain management system as already adopted by ITV for their Global Partnerships arm of ITV Studios.

SDVI is an Emmy® Award-winning supplier of cloud-based media supply chain technology that empowers organizations to optimize content ingest, processing, packaging, and distribution operations.

The company’s Rally media supply chain platform helps organizations create a scalable and responsive infrastructure that provides true business agility, operational efficiency, and process intelligence.

“It is great to be working with such a world class media organization as ITV. We’re really proud to take a key role in this important project and provide our capabilities honed over years of support to international broadcasters in the UK, Ireland, US, Italy, France and Switzerland,” said Francesco Moretti, Deputy CEO and CEO International at Fincons Group. “We are strongly committed to working together for the evolution of ITV’s new cloud-based media supply chain.”

The valuable partnership with SDVI, along with Fincons’ extensive experience in integrating this vendor’s solutions, was a decisive factor in selecting Fincons for this journey. Complementing these strengths is Fincons’ hybrid delivery model, which combines on-site resources with professionals working remotely from the Group’s Italian Delivery Center, ensuring high levels of competitiveness, flexibility, and quality.

Fincons Group

With over 2800 resources worldwide and 40+ years of experience, Fincons is an award-winning IT business consultancy and system integrator company, spread across Europe, the US and India. Fincons provides a broad range of IT services and solutions to various vertical sectors.

In the Media industry, the Group has long-term and successful relationships with Tier-1 clients, covering the entire Content Value Chain, from Rights Management, Programming, Data-driven production, Metadata Management, to Asset Management, Cross-platform and Targeted Advertising, Digital services, OTT, Hybrid/NextGenTV, DAI and AI-based solutions for the Media sector.

For more information: www.finconsgroup.com

ITV plc and ITV Sports

ITV is a vertically integrated producer broadcaster and streamer, consisting of ITV Studios and Media & Entertainment.

ITV Studios is a scaled and global creator, owner and distributor of high-quality TV content. It operates in 12 countries, across 60+ labels and has a global distribution network. It is diversified by genre, geography and customer in the key creative markets around the world.

Media & Entertainment is the largest commercial broadcaster and streamer in the UK, delivering unrivalled audience scale and reach. It distributes content through ITVX, the free advertiser-funded streaming service, and the free-to-air linear TV channels.

ITV Sports will air every match of this year’s Euros tournament on ITV1, ITVX and STV, with matches that are on at the same time broadcast on ITV4.

ITV will broadcast one of the Quarter Finals and have first pick of one of the Semi-Final games.

The Final of the tournament is on Sunday 27th July on ITV1, ITVX, STV & STV Player.

ITV will broadcast highlights of every match on ITVX throughout the UEFA Women’s Euros 2025.I look forward to finding out how

ITV’s package of coverage includes social platforms @ITVFootball on X, Facebook and Instagram and @ITVSport on TikTok and YouTube, ensuring fans will not miss a single minute of the action.

Sports Techie, Sarina Wiegman is the Head Coach of the Lionesses leading Team England to their first major title when they won UEFA Euro 2022 hosted in the UK. Today’s nail biting win in the women’s Euro 2025, had the ladies singing all night.

https://www.youtube.com/shorts/xLMf5LIcEvs

Hopefully, football / soccer fans where able to tune into ITV Sports to watch this instant classic match.

I look forward to learning more about the cloud-based media supply chain deal between ITV and Fincons, especially as it pertains to the Men’s FIFA World Cup 2026 hosted in Canada, Mexico and here in the U.S..

See you later sportstechie in Seattle, Atlanta and around the world!

Sports Techie Social Media Networks

Sports Techie Twitter: @SportsTechieNET: http://twitter.com/SportsTechieNET

THE #SportsTechie Twitter: @THESportsTechie: https://twitter.com/THESportsTechie

Sports Techie Facebook Fan Page: http://www.facebook.com/SportsTechie

Sports Techie YouTube Channel: http://www.youtube.com/user/sportstechie

Sports Techie LinkedIn Group: https://www.linkedin.com/groups/2958439/

Sports Techie LinkedIn (Robert Roble): https://www.linkedin.com/in/robertroble

Sports Techie Instagram: http://instagram.com/sportstechie

Sports Techie Pinterest: http://pinterest.com/SportsTechie/

Sports Techie Skyword: http://bobroble.skyword.com/

Sports Techie Snapchat, Skype: sportstechie