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EA Sports FIFA And Premier League Football Sports Tech Sponsorship

Review of the EA sports and Premier League sponsor arrangement.

Technology company sponsorships in football are lighting up the sports business and fan experience worlds. The Sports Techie community blog reaches fans worldwide and so do sport and tech activations involving soccer. Whether it’s the Premier League in the UK, UEFA Champions League and La Liga, Bundesliga or the MLS here in the United States, technology brands are partnering with football clubs in order to develop and activate digital marketing campaigns that are engaging, fun and rewarding for all ages but especially the millennial and genZ demographics. Let’s review the EA Sports and Premier League sponsorship arrangement.

As the Lead Partner until the 20...

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FC Shakhtar Donetsk Powered By StreamAMG Live Streaming Matches From Ukraine

FC Shakhtar Donetsk partners with StreamAMG to launch new video platform to broadcast home games live and on-demand.

FC Shakhtar Donetsk partners with StreamAMG to launch new video platform to broadcast home games live and on-demand.

FC Shakhtar Donetsk is the best football team and reigning champion in Ukraine, and they recently signed a partnership with StreamAMG to implement an online video service enabling fans to stream home games either live or on-demand from anywhere in the world. The Shakhtar digital fan experience has been upgraded via a new platform called FCSD.tv Live...

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FC Barcelona First European Pro Sports Club To Integrate KORE ProSports Sponsorship CRM

FC Barcelona Implements KORE ProSports Sponsorship™ to Take Sponsorship Sales and Activations to the Next Level

FC Barcelona Implements KORE ProSports Sponsorship™ to Take Sponsorship Sales and Activations to the Next Level.

FC Barcelona selected KORE Software as the preferred Customer Relationship Management (CRM) product of choice for the perennial LA Liga and UEFA contenders enabling the sports company to streamline global commercial activities. Data and insight provided by the KORE ProSports Sponsorship™ is designed to better manage sponsors sales and activations from anywhere in the world for the more than 100 professional sports teams currently utilizing their products that now includes integration by the Barca team...

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NeuLion Goes Beyond Smart TV Apps

NeuLion Goes Beyond Smart TV Apps.

NeuLion is at CES 2017 showcasing a connected living room demo suite at the Venetian Resort Hotel Casino in Las Vegas to potential sports, entertainment and news company partners. More than 90 meetings have been set up with consumer electronic companies, content rights holders and video content distributors looking for the technology to stream 4K and HD over the internet via a high-quality output. Chris Wagner, EVP and Co-Founder at NeuLion, chatted with the Sports Techie community blog from Las Vegas before he was began his day at the global consumer electronics’ and consumer technology tradeshow...

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UFC 205 At MSG Powered By NeuLion Streamed On Sony 4K Ultra HD TV

NEULION TO DELIVER HISTORIC UFC® 205: ALVAREZ vs. McGREGOR IN 4K OVER THE TOP

The UFC 205 Digital Ticket.

The UFC 205 Digital Ticket.

The UFC and NeuLion are streaming UFC 205 “super fight” between Eddie Alvarez and Conor McGregor in HD or 4K to fans worldwide for the lightweight title. This live pay-per-view (PPV) championship tripleheader event is the first mixed martial arts (MMA) event held in New York ever. The Madison Square Garden Octagon on Saturday, November 12 will be full of 20,000 fight night seat holders while millions of fans will be streaming the fights over the Internet...

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NASCAR Heat Evolution Launches On PS4 and Xbox One With Competitive MultiPlayer Online

NASCAR Heat Evolution, the first officially licensed, all-encompassing NASCAR video game for the current generation of consoles, is available today on the PlayStation®4 computer entertainment system and Xbox One.

Heat Evolution Is First Officially Licensed NASCAR Video Game On PlayStation®4 and Xbox One.

Heat Evolution Is First Officially Licensed NASCAR Video Game On PlayStation®4 and Xbox One.

NASCAR Heat Evolution was built to serve and is now for sale across North America in time for the Chase for the Cup Playoff. Experienced gamers, new fans of the sport and kids interested in stock car auto racing as a profession will be amazed at the realism, fun and ability to play competitive multiplayer online using a gaming console, an industry first. Break out your PlayStation®4 computer entertainment system or Xbox One and get ready to play the first officially licensed NASCAR vide...

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TOPPS And Mike Piazza Launch Virtual Live Signature Cards Sports Tech Platform

Topps Unveils Live Signature Cards With Mets Hall of Famer Mike Piazza.

Topps Unveils Live Signature Cards With Mets Hall of Famer Mike Piazza.

TOPPS MLB BUNT 2016 and Mike Piazza pushed the digital sports technology industry forward with the launch of virtual live Signature Cards over the past weekend during The Baseball Card Show in Atlantic City, and no, U.S. GOP Presidential candidate Donald Trump was nowhere to be seen. Fans at the event in New Jersey and online around the world both took part in a real-time, customized digital autograph signature opportunity in anticipation of collecting a unique, signed trading card the likes of which created huge anticipation amongst card collectors across the nation and worldwide because of Piazza and the ground-breaking platform. The Sports Techie community blog had a chat with Chris R...

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AutomaticTV, The Affordable Sports Production System Technology

AutomaticTV, The Automatic Sports Production System.

AutomaticTV, The Automatic Sports Production System.

AutomaticTV is game-changing sports technology at your disposal developed by Mediapro in the smartcity of Barcelona, Spain. The Sports Techie community blog chatted with Joan Bennassar Ordinas, R&D Director, and Mauro Margenat Merce, Business Unit Manager, at AutomaticTV Mediapro, about the launch the new product before the NAB Show 2016 global trade show in Las Vegas last week. The company goal at NAB was to unveil to the world their proprietary Automatic Sports Production System via demonstration and also close some regional distribution agreements for this powerful yet affordable video technology they’re bringing to market in an English language version...

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NeuLion and Mediapro Powering FC Barcelona and Real Madrid Live 4K Stream

El Clasico Live 4K Streaming By NeuLion and Mediapro

El Clasico Live 4K Streaming By NeuLion and Mediapro

NeuLion continues to see real momentum in live 4K streaming as a global leader. The biggest football match in Spain of the season between FC Barcelona and Real Madrid, taking place at Camp Nou Stadium in Barcelona, on Saturday the 2nd of April at 2:30 pm ET, is the fourth Live 4K event for the pioneering sports tech company in the last year.  The “Clasico” La Liga soccer game is offered over-the-top in Ultra HD 4K 60 FPS Resolution to Sony 4K HDR Ultra HD TVs enhancing the fan experience to new technological levels...

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Mark Cuban Is Keynote Fantasy Sports Trade Association 2016 Dallas Speaker

MARK CUBAN TO KEYNOTE FANTASY SPORTS TRADE ASSOCIATION WINTER CONFERENCE IN DALLAS.

MARK CUBAN TO KEYNOTE FANTASY SPORTS TRADE ASSOCIATION WINTER CONFERENCE IN DALLAS.

Mark Cuban Keynote Fantasy Sports Trade Association 2016 Dallas Speaker

Mark Cuban is scheduled to be the keynote speaker at the Fantasy Sports Trade Association (FSTA) winter conference held in Dallas, Texas. Mark down the dates Jan. 19-20, 2016 and the events location at the Omni Dallas Hotel if you plan on attending The FSTA Winter Conference sponsored by Paysafe is the world’s gathering place for all businesses, entrepreneurs and fans that already or want to provide services, content and operate games for the fantasy sports industry. The sports tech space is changing the world with vertical markets that are sky rocketing upward such as daily fantasy sports, wearable tech and virtual reality among othe...

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