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EA Sports FIFA And Premier League Football Sports Tech Sponsorship

Review of the EA sports and Premier League sponsor arrangement.

Technology company sponsorships in football are lighting up the sports business and fan experience worlds. The Sports Techie community blog reaches fans worldwide and so do sport and tech activations involving soccer. Whether it’s the Premier League in the UK, UEFA Champions League and La Liga, Bundesliga or the MLS here in the United States, technology brands are partnering with football clubs in order to develop and activate digital marketing campaigns that are engaging, fun and rewarding for all ages but especially the millennial and genZ demographics. Let’s review the EA Sports and Premier League sponsorship arrangement.

As the Lead Partner until the 20...

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SportsCastr Live CEO Chats With THE Sports Techie Community Blog


DAVID STERN, JIM BOEHEIM, VERNON DAVIS & OTHERS TEAM UP TO LAUNCH SPORTSCASTR.LIVE VIDEO PLATFORM FOR SPORTS.

Innovative & Easy-To-Use Platform Allows Any User to Create Professional-Level Live Sports Broadcast

SportsCastr Live is in beta testing mode until September yet launched their new customizable video platform this week designed for all digital devices to enable professional looking streamed video broadcasts over an iOS app, laptop or desktop computer. The innovative sports tech product allows users and viewers to interact through an enhanced second screen experience and via social media channels...

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The Rise Of Soccer By Women And Girls

The Women’s Football BOOM!

The Women’s Football BOOM!

Football around the globe has never been more popular and much on the rise in soccer participation numbers can be attributed to women. The amount of female players registering to play football here in the United States coincides with the US Soccer National Team and their success as World Cup and Olympic tournament champions. Clubline Football put together an infographic that breaks down the some of the reasons behind this phenomenal growth worldwide for the Sports Techie community blog readers and followers. The downside to the booming increase in popularity for ladies is the lingering story about inequality in pay compared to men...

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MLB Social Media Data Breakdown By MVPindex And 120 Sports

120 SPORTS AND MVPINDEX PRESENT MAJOR LEAGUE BASEBALL SOCIAL DATA

Chicago Cubs & Kris Bryant dominate Top Social Posts and Team Rankings Mariners’ Robinson Cano Most Valuable MLB Athlete on Social.

Major League Baseball has entered the big data age and according to MVPIndex and 120 Sports, social activity is a criteria that can be measured for the good of the game, players, teams, sponsors, and especially the fans. The sport business partnership used technology to measure metrics produced by MLB teams and each player throughout the 2016 season and offseason...

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Is American golf in decline?

Is American golf in decline?

America is the world’s biggest market for golf by a big margin and about half of the golf players and courses are in the country.

America is the world’s biggest market for golf by a big margin and about half of the golf players and courses are in the country. According to the Economist, about 30 million Americans were golfers in 2006, unfortunately, golfing has been seeing a decline in public interest since them. The Sports Techie community blog loves golf and the integration of technology such as range finders, GPS tech and apps to make the game more appealing for everyone no matter skill level or dedication to the game.

In 2013, 160 of 14,600 golf facilities closed, which also marked an 8th consecutive year of net closures and a player base of 25 million.

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Season Share Ticket Sharing App Launching At SXSW Pitch Accelerator

Season Share Launches At SXSW Pitch Accelerator Event

Season Share is launching at the ninth annual South by Southwest® (SXSW®) Conference and Festivals Startup Village® Accelerator® Pitch Event at Hilton Austin Downtown on March 21 with a beta version of the world’s first mobile ticket sharing app. The sports tech startup found a niche in the ticketing industry and has grand plans to redefine the market of splitting and sharing season tickets to your favorite sports events. The shared economy has blown up with ride-sharing and home-sharing making this new concept a possible winner...

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Golf Channel Digital Deals In Japan Designed For Young Adults And Tokyo 2020

NBCUniversal Expands Golf Channel’s International Reach with Strategic Agreements in Japan.

Golf Channel and NBCUniversal announced two new business today deals in Japan as the buildup for the 2020 Olympics in Tokyo continues. Arnold Palmer, co-founder of Golf Channel over two decades ago would be proud of this innovative NBCU International Distribution of the game he helped pioneer as a top PGA golfer. The strategic agreements are aimed at the younger Japanese demographics in the 18-34 year old range through an OTT digital platform on AbemaTV, Inc., and a partnership with linear TV platform WOWOW featuring LPGA and European Tour coverage...

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Canadian Hockey League Powered By Stadium Digital Provide Fans With CIBC Showdown Platform

Stadium Digital Powers New Interactive Engagement Platform for Canadian Hockey League and CIBC

CIBC Showdown showcases the best content from the OHL, WHL and QMJHL.

Stadium Digital and the Canadian Hockey League (CHL), partners with CIBC, unveiled a new, interactive fan engagement platform out of Toronto to showcase video, content and highlights. The OHL, WHL and QMJHL are providing fans throughout Canada with the CIBC Showdown digital video player designed to provide a technology-driven environment complete with social media sharing ability and voting on the weekly selection of the best highlight. The Sports Techie community blog readers and followers in North America and worldwide can also participate with this innovative online and mobile fan experience...

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DeskSite Enhances Daytona 500 And Monster Energy NASCAR Cup Series Fan Experience

NASCAR Becomes First Sports League to Launch DeskSite Video App

NASCAR Becomes First Sports League to Launch DeskSite Video App

NASCAR DeskSite video app launched today allowing race fans to enjoy the delivery of an automated, interactive and personalized stream of digital content directly to computers and digital devices. NASCAR is the first professional sports league to offer the platform that delivers NASCAR.com high-definition videos on-demand in addition to automatic updates to desktops, laptops and tablets. The Sports Techie community blog chatted with Megan Bennett, VP of Marketing, and Jake Phillips, Content Partnerships at DeskSite, about the product roll out with NASCAR and their sports tech business...

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MLBAM And BAMTech Enhance MLB.TV Sports Tech For 2017 MLB Season

MLBAM NEWS: MLB.TV NOW AVAILABLE WITH NEW APPS & FEATURES COMING

MLBAM NEWS: MLB.TV NOW AVAILABLE WITH NEW APPS & FEATURES COMING SOON.

The 2017 MLB season gets started today for fans via the technology upgrades to MLB.TV by MLB Advanced Media (MLBAM) and BAMTech. Live streaming in sports began 15 years ago with the launch of MLB.TV. To celebrate this achievement, new apps have been added to the sports tech product and more than twenty interactive features are now ready for the millions of subscribers to use during Live games supporting over 400 devices...

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